Manufacturing organizations have a pivotal role in reducing the adverse impact of global warming by adopting sustainable practices and producing environmentally-friendly products. Organizations are engaged in environmental corporate social responsibility (ECSR) and emphasize green intellectual capital (GIC), green innovative products and support for business sustainability (BUS). The current study aims to analyze the impact of organizational ECSR and GIC on green innovation (GIN) and BUS. The data for 237 participants from the manufacturing firms were analyzed via partial least square structural equation modelling (PLS-SEM). The study results revealed that ECSR and GIC are crucial for GIN and BUS. The study’s findings revealed that ECSR positively and significantly impacts green relational capital (GRC) and green structural capital (GSC). However, ECSR’s positive impact on green human capital (GHC) was insignificant. Further, the results of the mediation analysis show that GIN serves as a full mediator between GIC’s two components, GRC and GSC and a partial mediator between GHC and BUS. This study extends the environmental management literature and suggests measures for practitioners to enhance organizational capabilities in order to address environmental issues through innovative green initiatives.

The current study aims to evaluate the role of environmental orientation (EO) on green dynamic capabilities (GDCs), organization green culture (OGC), and green innovation (GIN) toward business sustainability (BUS) in the context of Chinese textile and apparel manufacturing firms. Natural resources-based view (NRBV) and dynamic capabilities view (DCV) were used as the theoretical lenses of the research. This study is quantitative, and a purposive sampling technique was employed to collect data from the managers working in textile and apparel manufacturing firms in China. The sample size consisted of 339 managers. Partial least-square structural equation modeling (PLS-SEM) was employed to analyze the data. The study’s findings show that EO significantly and positively influences OGC and GDCs. However, the positive influence of EO on GIN was insignificant. Moreover, the result indicates that GIN is a significant mediator in the relationships between OGC and BUS and GDCs and BUS. The results demonstrate how the Chinese textile and apparel industry EO improves GDCs, GIN, and OGC, which, in turn, benefits achieving long-term business sustainability.