Understanding the perceived importance and performance of various components of ecotourism to residents living in the area it is undertaken is crucial to the overall success of an ecotourism development project. This study examines residents’ perceptions of the importance and performance of ecotourism components (i.e. environmental conservation, economic wellbeing, promotion of local arts and culture, local participation, and fair share of resources), including overall ecotourism development, at the Gaurishankar Conservation Area (GCA) – a recently implemented ecotourism development project in Nepal. This study also examines the effect of socio-demographic, economic, and psychological factors on a perceived gap between the importance and the performance of ecotourism components. Findings suggest that the ecotourism development project at the GCA should concentrate on improving the economic wellbeing of residents, and on overall ecotourism development. Findings also suggest that residents’ inclusion in benefit-sharing mechanisms was associated with a reduced perceived gap between the importance and performance of ecotourism components. A comparison among different geographical segments of residents indicated that the perceived gap between importance and performance varies across different locations.

Information about the factors associated with conservation participation by local communities is important to garner support and involvement within a natural protected area. This research examined how residents’ natural resource dependency and other social, economic, and access-related variables predict conservation participation. Data were collected based on a stratified random sampling of households from Gaurishankar Conservation Area Project (GCAP)—a newly designated mountainous protected area in Nepal. Analysis was conducted via an ordered logistic regression model. Higher levels of participation were observed among households that comprised of a larger family size, belonged to a higher caste/ethnicity, resided in higher elevations, and noted frequent visits and interactions with park management staff. However, natural resources dependency (i.e., income and fuelwood fodder) lacked a statistically significant relationship with conservation participation. Similarly, the economic dimension (i.e., land holdings and total livestock unit) was not a significant predictor of participation. Overall, key findings suggest that conservation participation at GCAP needs to be improved with multiple outreach activities, especially to resource-dependent households. More specifically, it is important to ensure equitable access so that locals can participate in programs that provide alternative resource use options, skills development, and trainings for income generation activities.

Prescribed burning and other active forest management treatments have been proven essential for maintaining suitable habitat conditions for many wildlife species, including the federally endangered red-cockaded woodpecker (RCW). This study examines the perception of forest management treatments of recreation users participating in various activities (hunting, hiking/backpacking, camping, off-highway vehicle riding, and canoeing/kayaking) in terms of scenic beauty and recreation satisfaction. We used photographic images to capture various forest management treatments of different intensity levels and times after treatments, and assessed users’ perception of scenic beauty and recreation satisfaction. Results indicated variation among users participating in different recreation activities, but that good quality RCW habitats offered both higher scenic beauty and higher recreation satisfaction than poor quality habitats for most activity user groups. Finally, recreation satisfaction was statistically equal to perceived scenic beauty from both good and poor-quality RCW habitats for most of the activity user groups, thus suggesting the importance of scenic beauty of forest sites in determining recreation users’ attainment of visit satisfaction. Findings conclude that forest sites developed as good quality RCW habitats in the present state also offer quality experience to recreation users, thus supporting multi-objective forestry practices in public forests.

This research examined multidimensional relationships of service quality and motivation with satisfaction and loyalty intentions among visitors at Gaurishankar Conservation Area (GCA) in Nepal. Data were collected via a questionnaire survey with international tourists, and analysis was conducted using partial least square structural equation modeling. Satisfaction was significantly and positively related to both intention to revisit and intention to recommend, thus suggesting the key role of satisfaction on tourists’ loyalty. While the relationships of perceived service environment quality with satisfaction and revisit intention were not significant; perceived service environment quality had a positive and significant association with the intention to recommend. Similarly, motivation to experience nature and perceived service delivery quality were positively and significantly related to both intention to recommend and intention to revisit directly or indirectly via satisfaction. Overall, results suggest that GCA management could improve visitor satisfaction and loyalty by further improving the quality of service environment and quality of service delivery, and by attracting tourists who are motivated to experience nature. Findings also suggest the importance of considering multidimensionality and complex interrelationships of factors related to visitors’ expectations and behaviors in planning destination marketing and service offering.