With the continuous improvement in people’s living standards and the change in consumption concept, green food is favored by more and more consumers. Consumer repurchase behavior is a necessary condition to activate the market, expand the consumption scale and stabilize the continuous growth of the market. Repurchase intention is the most direct factor affecting consumers’ green food repurchase intention. Therefore, it is necessary to study consumers green food repurchase intentions. This study collects data from 303 consumer surveys on green food consumption to explore the impact of consumer satisfaction with consumption experience on green food repurchase intention and further explore the mechanisms and influence boundaries. The results show that (1) consumer experience satisfaction positively affects green food repurchase intention; (2) consumer experience satisfaction can improve consumers’ green food repurchase intention through consumer perceptions of social value, green self-efficacy and warm glow; (3) the higher the degree of consumer inertia, the stronger the influence of green self-efficacy and warm glow on consumers’ green food repurchase intention; and (4) the higher the degree of consumer subjective norms, the stronger the influence of consumer perceived social value, green self-efficacy and warm glow on the consumer’s green food repurchase intention. This study provides a new perspective and theoretical framework for promoting consumers’ green food repurchase intention, and it may have certain theoretical significance and practical impact on green food market growth, sustainable carrying of the ecological environment and high-quality development of agriculture.

Digital technology has the function of information governance, and digital transformation of enterprises may be the key way to identify and restrain ESG greenwashing. Based on the theory of digital empowerment, this study analyzes the influence and mechanism of digital transformation on restraining corporate green washing behavior from the perspective of internal and external factors. This study takes A-share listed companies in 2012–2022 as research samples and tests the effectiveness of digital transformation. Research has found that (1) digital transformation can significantly suppress corporate greenwashing behavior, and this conclusion still holds after a series of endogeneity and robustness tests. (2) In the context of high environmental awareness among executives, the inhibitory effect of digital transformation on corporate ESG greenwashing is more pronounced. (3) Mechanism analysis shows that digital transformation has inhibited the company’s greenwashing behavior by increasing the attention of investors. (4) Heterogeneity analysis shows that in state-owned enterprises, non-heavily polluting industries, high-tech industries, and enterprises located in the eastern region digital transformation has a more effective inhibitory effect on corporate greenwashing behavior. This study examines the impact of digital transformation on corporate ESG greenwashing, expands the research on the non-economic effects of digital transformation, and may provide empirical evidence for improving the quality of ESG information disclosure and sustainable development of enterprises.

The advent of the digital economy has brought new opportunities to food marketing. In China, many food businesses have begun to use interactions under specific social media topics to open up new sales channels. Green food, as a representative of environmentally related topics, is increasingly influencing consumer choices through online interactions. In light of this, this study collected data from a large group of participants engaged in online green interactions to explore the psychological mechanisms behind consumers’ choices of green food in an online context. The findings indicate that online green interactions positively influence the willingness to purchase green food, with environmental self-efficacy and flow experience serving as mediators in this relationship. Information trust and consumer traits act as boundary conditions. This study not only deepens the understanding of food consumer behavior in the digital context, but also provides important references for food companies on how to more effectively utilize online interaction to promote the market expansion of green food.

The contemporary economic implications of art has yet to be fully explored. Based on Imprinting theory, we explored the potential impact of art on corporate financial behavior. .It is found that the artistic experiences of the chairman during critical growth periods lead to imprinting effects, and this Artistic imprint subsequently influences future career behavior, specifically manifested in the company maintaining a high level of cash holdings. Mechanism tests indicate that this relationship is basically realized through the enhancement of the company's “agile responsiveness”. Cross-sectional analysis reveals that the impact of artistic imprints of different styles on cash holdings varies significantly. Additionally, the intensity of artistic imprints effect embodied a dynamic change under different constraints. Further analysis suggests that the influence of artistic imprints demonstrates clear persistence. Finally, it is found that the cash increase induced by artistic imprints generates reasonable economic value. This paper offers a new perspective and reference for understanding the economic value of art and corporate behavioral finance.

This study investigates the impact of a regional gambling culture on audit pricing . We find that firms located in regions with a stronger gambling culture are charged significantly higher audit fees, and this result remains robust across a series of tests. Mechanism analyses reveal three channels through which gambling culture increases audit pricing: an opportunism channel, a “small stake, high payoff behavior” channel, and an audit effort channel. Further heterogeneity tests show that the effect varies with the chairman’s personal characteristics, ownership type, and the timing of auditor rotation. Overall, this study provides micro-level empirical evidence on how gambling culture shapes audit outcomes and enriches the literature on the determinants of audit pricing from an informal-institution perspective.