Heritage and culture tourism involve features that commemorate a valued past. Mining heritage tourism allows visitors to experience the past, guided by former mining landscapes and engaging interactively with material artifacts. This paper introduces the CoalHeritage European project, focusing on the promotion of coal mining heritage through the production and design of the European Visual Map Journal (EVMJ). The EVMJ is a user-friendly, web-based, interactive storytelling platform that supports the transfer of industrial and geoheritage from former coal mining areas. It aims to collect and disseminate heritage assets from post-mining coal areas, informing stakeholders and promoting these sites as tourist destinations. To further enhance public awareness, several ESRI StoryMaps web apps are being created to highlight specific features of each case study across Europe. The aim of this work is to introduce coal mining heritage as a new term, present the coal heritage platform and its importance for disseminating coal heritage aspects to the public, describe the methodology used for its design, and provide a brief overview of its evolving content.