Gabriel Brătucu (gabriel.bratucu@unitbv.ro) is a PhD Advisor in Marketing and Professor at the Faculty of Economic Sciences and Business Administration, the Transilvania University of Brașov, Romania. His research focuses on strategic marketing, marketing research, and social and political marketing.
Research Keywords & Expertise
Marketing
Marketing Research
Social Marketing
Consumer Behaviour
POLITICAL MARKETING
Fingerprints
47%
Marketing
12%
Marketing Research
5%
Consumer Behaviour
5%
Social Marketing
Short Biography
Gabriel Brătucu (gabriel.bratucu@unitbv.ro) is a PhD Advisor in Marketing and Professor at the Faculty of Economic Sciences and Business Administration, the Transilvania University of Brașov, Romania. His research focuses on strategic marketing, marketing research, and social and political marketing.