This study aims to investigate the effects of sustainable supply chain management strategies of the companies on mitigation of risk damages and long-term resilience through the evaluation of stock abnormal returns of companies listed on the stock markets based on the evidence from the context of COVID-19 pandemic. The empirical analysis was conducted for 63 companies listed on Vietnamese stock market, where plays as an example for emerging stock markets. The data were collected from the quarterly official financial statements of 63 companies between January 2020 and March 2023. Various regression models, including Ordinary Least Squares, Fixed Effects Model, Random Effects Model, and Generalized Least Squares were explored. Found results indicated that the implementing sustainable supply chain management strategies might help to mitigate the negative impact on stock price volatility during the COVID-19 pandemic, but it has not been the critical tool to improve the companies’ resilience ability in post pandemic yet. JEL Codes: F65, F63, G11, G34, G38Codes of Sustainable Development Goals: SDG17, SDG12, SDG02

This study examines the effects of implementing sustainable strategies in operations on the abnormal stock returns of companies listed on the Vietnamese stock market under uncertain conditions, using an event study and difference-in-differences analysis. Daily trading data were obtained from 107 companies listed on the Vietnamese stock market from 2 January 2020 to 31 March 2020 (~6313 observations included in the sampling). Of these, 41/107 (38.3%) and 66/107 (61.7%) did and did not implement sustainability strategies in their operations, respectively. The feasible generalized least-squares regression model indicated a positive impact of the implementation of sustainable strategies in operations on abnormal stock returns of the companies during the COVID-19 pandemic (p < 0.01 in the context of the COVID-19 pandemic). The results underline the implementation of sustainability strategies in the operations of companies as a critical tool to mitigate damage under uncertain conditions, enhance resilience, and achieve long-term competitive advantages.

This study was conducted to identify the elements that constitute corporate culture, applying Denison’s organisational culture (DOC) model. The study uses the following data analysis methods: descriptive statistics methods were used to determine the enterprise culture's strengths and weaknesses and the DOC model to assess corporate culture. The results show that the corporate culture scale of the studied business is made up of 12 factors: empowerment, team orientation, capacity development, core values, agreement, coordination and integration, creating change, customer focus, organizational learning, strategic direction and intent, goals and objectives, and vision. The results show that the studied enterprises achieve consistency when building a long-term vision and mission, and stable objectives. According to the DOC model's calculation formula, core values, agreement, coordination and integration are also significantly promoted in the studied enterprises' corporate culture.

This study aims to investigate factors effect on decision to participate the Bancassurance of individual customers in the South of Vietnam. Binary Logistic regression model was explored to investigate the factors affect on the decision to participate in life insurance through Bancassurance channel. The data was collected by interview survey of 62 individual customers who have participated and not participated the life insurance through Bancassurance. Found results indicated that the customer’s income and the professional of insurance companies’ advisors have positive significantly effects on the decision to participate in life insurance products via Bancassurance channel of personal customers in Can Tho city, Vietnam. Based on the results, the diversification of payment policies for customers with different groups of income level should be considered to enhance the enhance the decision to participate Bancassurance. The trust, creditability and transparency of information sharing by insurance companies’ advisors should be ensured to improve the confidences of customers on the advisor consultants.

This study aimed to analyze the factors influencing the implementation of sustainable certification in the supply chain based on empirical evidence from survey data of 324 fisheries companies in the Mekong Delta, Vietnam. The generalised linear model (GLM) was employed to simultaneously examine the factors affecting the implementation of sustainable certification, including financial resources, leadership perception and assessments, and company characteristics. The results indicated that the first lag of total revenues and leadership’s assessment of the effectiveness of sustainable certification positively affect the number of certifications applied by the companies (P < 0.01). Conversely, the number of sustainable certifications was lower than those of the large-scale companies due to financial constraints and limited accessibility to funding resources (P < 0.05). Stronger financial resources may enhance the capacity to cover the costs associated with the implementation of sustainability certifications, thereby facilitating a greater adoption of such certifications within fisheries companies. Additionally, positive awareness and commitment from the companies’ leadership significantly affected the implementation of such sustainable certifications, suggesting a critical role of top management perception regarding the sustainable supply chain strategies in the companies. The significant effects of the market factors and the companies’ characteristics on the implementation of sustainability certifications could not be found (P < 0.1). This might be explained because the implementation of sustainable certifications in the supply chain generally played out as a compulsory requirement to ensure accessibility of the international markets of the fisheries companies, rather than being driven by market factors or companies’ characteristics. The study suggests supportive policies, including financial incentive programs for small and medium enterprises, developing intermediary sustainable certifications, and awareness-enhancing initiatives of the companies’ leaders to enhance the application of sustainable certifications towards the implementation of sustainable supply chain management and meet the requirements of international markets regarding the sustainability issues.