Due to the increase of sports events in local communities, it has become essential to organize such events in a socially responsible way at the environmental, social, and economic levels. The aim of this research was to develop a measurement tool to help determine the degree of social responsibility perceived by residents at small-medium scale sports events, to guide sports managers towards the design of socially responsible sports events. From the elaboration of a questionnaire developed ad-hoc, the perception of the residents was analyzed (n = 516). The psychometric properties of the tool, composed of 35 items, were analyzed by means of an exploratory and confirmatory factor analysis. As main conclusions, we were able to contrast the validity and reliability of the questionnaire on the perception of corporate social responsibility in small-scale sports events, around the dimensions of Sustainable Sports Activity, Social Cohesion, and Well-Being. As a consequence, it allowed us to identify three strategic management areas towards which the organizers of these events should focus special attention if they want to progress towards the achievement of socially responsible sports events.

The non-linear analysis of the behavior of biological signals in humans is studied from different scientific disciplines. The aim of this study was to analyze the possible non-linear behavior present in eye movements during eye-tracking tasks in simulated sailing. Thirty young sailors were selected. Fuzzy entropy and detrended fluctuation analyses were applied to quantify the regularity and complexity of eye movements. The results show that neither experience nor ranking affect the regularity or the complexity of eye movement positions or velocities. Younger age is related to more regular visual behavior. At younger ages, eye positions present more complex behavior. Eye positions show more complex behavior than eye velocities. This complexity would allow for a more functional exploration of the environment by sailors. Eye movement velocity presents the greatest irregularity, with significantly higher values than eye movement position. This irregularity would facilitate the visual perception of the environment. All these findings could be related to the sailors’ functional behavior, based on complexity and stability, which has been associated with the ability of human beings to adapt to the environment.

El objetivo principal de este artículo es medir la satisfacción y la lealtad mediante el compromiso psicológico y el boca / oído. Se analizaron un total de 350 encuestas del segmento de consumidores comprendido entre 6 y 12 años de edad y en el contexto de los campamentos náuticos. La medición de estas variables para el establecimiento posterior de relaciones causales entre ellas, se ejecutó teniendo en cuenta la edad de los consumidores, adaptando tanto las condiciones de la recogida de datos como el vocabulario del instrumento de medida. Los resultados obtenidos hacen referencia al compromiso psicológico como un indicador más de la satisfacción y al boca / oído como el único indicador válido para medir la intención futura. Entre la satisfacción y el boca / oído se establece una relación causal positiva. PALABRAS CLAVE: Satisfacción, lealtad, campamentos náuticos.
ABSTRACT The main objective of this paper is to measure satisfaction and loyalty through the psychological commitment and the word of mouth. We analyzed a total of 350 surveys of the consumer segment realized among 6 and 12 years of age, and in the context of the nautical camps. The measurement of these variables for the subsequent establishment of causal relationships between them, run taking into account the age of consumers, adapting both the conditions of data collection as the vocabulary of the measuring instrument. The results show to psychological commitment as one indicator of satisfaction and the word of mouth as the only valid indicator to measure the behavioural intentions. Between the satisfaction and the word of mouth a positive causal relationship is established. KEYWORDS: Satisfaction, loyalty, nautical camps.

Nonlinear analysis of the behaviour of biological signals in humans is studied from different scientific disciplines. The aim of this study was to analyse the possible nonlinear behaviour present in the eye movements during eye tracking tasks in simulated sailing. Thirty young sailors were selected. Fuzzy entropy and detrending fluctuation analysis were applied to quantify the regularity and complexity of eye movements. The results show a more regular visual behaviour in the eye displacement and more irregular in velocity. The sailors demonstrate a visual behaviour that is more complex in the displacement of the eyes and less complex in the velocity of the eyes movements. These characteristics could be related with a functional behaviour of the sailors, based on complexity and stability, and it has been associated with the aptitude of the human in order to adapt to the environment.

Volunteers at major sporting events have become a key element for the success of these events. Therefore, the organiser should know exactly those aspects that strengthen the bond between the sports volunteer and the event. The aim of the present research was to assess the change in volunteers’ perception of community feeling at the China Open 500 tennis tournament. The sample was selected by using a purposive non-probability sampling procedure with a 99% confidence interval and a sampling error of 0.5% (n = 805). The data collection tool was the structured questionnaire applied through a face-to-face personal survey of volunteers before and after the event. The proposed structural model for the perceived community feeling of the China Open 500 volunteers was confirmed via a second-order factor analysis. The results confirmed the existence of the six proposed factors: Administrative Consideration, Common Interests, Equity in Administrative Decisions, Leadership Opportunity, Social Spaces, and Competitiveness. The change in the volunteers’ sense of community from the training phase to after the event shows that there is a direct link between a sense of community and the volunteer experience.