Juan Serra

Dr. Juan Serra

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Research Focus & Metrics

Academic Career Length

18Years (2009-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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18 February 2019 in Color Research & Application
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Journal Article
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ADAnna Delcampo‐Carda
Anna Delcampo‐Carda
ATAna Torres‐Barchino
Ana Torres‐Barchino
JSJuan Serra
Juan Serra

1 September 2015 in Journal of Cultural Heritage
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Journal Article
Open access
JLJorge Llopis-Verdú
Jorge Llopis-Verdú
ATAna Torres
Ana Torres
JSJuan Serra
Juan Serra
ÁGÁngela García
Ángela García

1 September 2021 in Frontiers of Architectural Research
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Journal Article
Open access
JSJuan Serra
Juan Serra
BMBanu Manav
Banu Manav
YGYacine Gouaich
Yacine Gouaich

5 June 2021 in Color Research & Application
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Journal Article
Open access
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JSJuan Serra
Juan Serra
YGYacine Gouaich
Yacine Gouaich
BMBanu Manav
Banu Manav
Color combination criteria are said to entail an affective response in interior design. We investigated the color combination criteria that orient the preference of current observers, after Le Corbusier's 1931 Salubra keyboards. We explored the similarity/contrast in Natural Color System (NCS) hue, blackness, and chromaticness in 312 combinations with four colors, two backgrounds and two accent colors, coming from 43 individual colors, on the walls of a simulated interior of a bedroom from the Swiss Pavilion (Le Corbusier, 1930‐1931). Participants were 644 students of architecture and interior design in Western Europe and Near East, who evaluated with a Likert scale their preference for virtual images via an online survey. Results indicate that the most preferred color combinations are those with hues closer in the color wheel, being the similarity between hues in the backgrounds more important than in the accent colors, and with NCS B30G to G as the most preferred hues. Observers preferred color compositions with blackness under 10% and similar blackness between the two background colors, together with a certain blackness contrast between these background colors and the two color accents. Similarly, observers liked color compositions with low chromaticness and low chromaticness difference among the four colors of the composition.

1 November 2021 in Journal of Cultural Heritage
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Journal Article
Closed access
JSJuan Serra
Juan Serra
SISusana Iñarra
Susana Iñarra
ATAna Torres
Ana Torres
JLJorge Llopis
Jorge Llopis

13 February 2012 in Color Research & Application
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Journal Article
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JSJuan Serra
Juan Serra