MUHAMMAD ATIF BASHIR

Dr. MUHAMMAD ATIF BASHIR

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Research Focus & Metrics

Academic Career Length

3Years (2024-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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24 April 2025 in Buildings
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Aso HajiRasouliAso HajiRasouli
Aso HajiRasouli
AAAyrin Assadimoghadam
Ayrin Assadimoghadam
MBMUHAMMAD ATIF BASHIR
MUHAMMAD ATIF BASHIR
Saeed BanihashemiSaeed Banihashemi
Saeed Banihashemi
The rise of Construction 4.0—driven by digitalisation, automation, and data-intensive technologies—is radically reshaping the construction industry. While its technological innovations are widely acknowledged, their implications for industrial relations remain underexplored. In this study, we conduct a systematic literature review (SLR) of 91 peer-reviewed articles published between 2010 and 2024, aiming to synthesise emerging knowledge on how Construction 4.0 is transforming workforce dynamics, employment models, and labour relations. Using NVivo software and an inductive thematic approach, we identify seven key themes: workforce transformation, the attraction of new generations and women, skill requirements and workforce development, supply chain and logistics optimisation, digital twin technology in project management, the emergence of new business models, and safety and risk assessment. Our findings highlight both opportunities—such as improved collaboration, skill diversification, and enhanced productivity—and challenges, including job displacement, digital ethics, and widening disparities between developed and developing countries. Recent studies from 2023 and 2024 underscore routine-biased changes in workforce structure, evolving project management practices through digital twins, and critical skill shortages within the sector. Furthermore, contemporary policy shifts and increasing labour tensions in some regions reveal deeper socio-economic implications of digital construction. This review contributes to a more holistic understanding of how technological innovation intersects with social systems in the built environment. The insights presented offer valuable guidance for policymakers, educators, and industry leaders seeking to navigate the evolving landscape of Construction 4.0.

1 April 2024 in International Journal of Professional Business Review
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MBMUHAMMAD ATIF BASHIR
MUHAMMAD ATIF BASHIR
SSShakeel Sarwar
Shakeel Sarwar
HUHabib Ullah
Habib Ullah
MAMuhammad Zulqarnain Asab
Muhammad Zulqarnain Asab
RKRashid Khurshid
Rashid Khurshid
MTMuhammad Taimoor
Muhammad Taimoor
Objective: This study aims to explore the under-investigated area of green creativity within Pakistani SMEs by examining the influence of leadership dynamics (transformational and transactional leadership) and innovation practices. Theoretical Framework: The research builds upon the concepts of green creativity, transformational leadership, transactional leadership, innovation practices, and green motivation. Method: A survey methodology was employed with a sample of 191 managers and owners of SMEs in Pakistan. Data analysis was conducted using SmartPLS software. Results and Discussion: The findings reveal positive relationships between transformational leadership, transactional leadership, innovation practices, and green creativity. However, green motivation was identified as a negative moderator in the relationship between innovation practices and green creativity. The study emphasizes the significance of leadership styles (transformational and transactional) and fostering a culture of innovation for driving green creativity within SMEs. Green motivation, while positive in itself, seems to hinder the impact of innovation practices on green creativity, requiring further investigation. Research Implications: This research contributes to the understanding of green creativity in SMEs by highlighting the facilitating role of leadership dynamics and innovation practices. It underscores the need for future research to delve deeper into the moderating effect of green motivation. Originality/Value: This study offers a valuable contribution to the existing environmental sustainability literature. It delves into green creativity within Pakistani SMEs, a previously unexplored area. By examining leadership styles, innovation practices, and the surprising moderating role of green motivation, the research offers valuable insights for both businesses and policymakers to cultivate environmentally friendly practices within SMEs.

12 July 2025 in Inverge Journal of Social Sciences
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NINaveed Iqbal
Naveed Iqbal
NKNajam Ul Kashif
Najam Ul Kashif
MBMuhammad Atif Bashir
Muhammad Atif Bashir
MTMuhammad Taimoor
Muhammad Taimoor
MBMUHAMMAD ATIF BASHIR
MUHAMMAD ATIF BASHIR
The psychological landscape under the sparkling surface of likes, shares, and scrolling feeds is intricate and becoming more pressing. The current examination engages in a conceptual excavation of the growing interconnection between social media addiction (SMA) and social anxiety, questioning trends and trajectories that have taken hold in the academic literature produced after 2020. Based on 8,822 works found in the Scopus database, the research yields a bibliometric mapping of a discipline marked by the digital rush of the COVID age and the quiet epidemic of behavioural addictions. Focusing specifically on articles in psychology and the social sciences written in English, the study reports an exponential increase in research volume from 2020 to 2024, followed by a gentle slowdown; however, the level of intellectual activity and international collaboration remains high. The leading publishing venues are identified as a set of specific journals, including Addictive Behaviours, Computers in Human Behaviour, and Frontiers in Psychology. Meanwhile, Chinese, UK, and US-American scholars and institutions are the top contributors to the global research agenda. Thematic groups highlight the inseparability of SMA and its association with depression, anxiety, loneliness, and the mental well-being of adolescents in the wake of digital transformation and immersive technologies. Popular topics, such as machine persuasion, algorithms, and neural engagement, represent a paradigm shift in post-pandemic behavioural changes, underscoring the role of AI-driven content curation in exacerbating compulsive usage patterns. Emerging studies also explore cultural variations in SMA, gender disparities in coping mechanisms, and the long-term neurological effects of prolonged exposure to algorithmically optimized feeds. The research not only maps scholarly literature but also provides a guide to future research, offering tactical information to researchers, especially new ones, on how to conduct research, where to look, and whom to collaborate with in this fast-growing area of psychology. Additionally, it calls for interdisciplinary approaches, blending cognitive science, digital ethics, and policy-making to mitigate the adverse psychological impacts of hyper-connectivity. References Abdullahi, O. A., Bahari, M., Miskon, S., & Abu Yazid, M. (2024). Social media addiction and academic performance: A bibliometric analysis approach. International Journal of Academic Research in Business and Social Sciences, 14(1), 1217-1228. Adie, L. E., Willis, J., & Van der Kleij, F. M. (2018). Diverse perspectives on student agency in classroom assessment. The Australian Educational Researcher, 45(1), 1-12. Amundsen, P. A., Evans, D. W., Rajendran, D., Bright, P., Bjørkli, T., Eldridge, S., . . . Froud, R. J. B. m. d. (2018). Inclusion and exclusion criteria used in non-specific low back pain trials: a review of randomised controlled trials published between 2006 and 2012. 19, 1-13. Azizan, A. J. J. o. S. R. (2024). Exploring the role of Social Media in Mental Health research: A bibliometric and content analysis. 13(1), 01-08. Baldini, V., Varallo, G., Liguori, R., Rapelli, G., Di Stefano, R., Scorza, M., . . . Plazzi, G. (2024). Suicidal thoughts and their relationship with sleep quality, depressive symptoms, and quality of life in adults with Spinal Muscular Atrophy. Çalışkan, M. M. T. J. S. Ü. S. B. D. (2025). A Bibliometric Analysis of International Relations In Sights Across Economics, Business Finance and Social Sciences. 9(1), 726-774. Casale, S., Fioravanti, G., Gori, A., Nigro, F., & Bocci Benucci, S. J. P. R. (2025). Investigating the Role of Avoidance Expectancies and Metacognitions About Social Compensation Through SNSs in the Pathway From Psychological Distress to Problematic Social Networking Sites Use. 00332941251320309. Cunningham, C. X., Williamson, G. J., Bowman, D. M. J. N. E., & Evolution. (2025). Reply to: Increases in the world’s most extreme wildfire events probably driven by fire size and simultaneity. 1-4. Garg, G. (2023). A study of Social Networking Addiction, FOMO and Self Esteem among young adults. International Journal of Interdisciplinary Approaches in Psychology, 1(3), 152-232. Goncalves, M., & Ahumada, E. D. L. V. (2025). A Bibliometric Analysis of Women Entrepreneurship: Current Trends and Challenges. Merits, 5(2), 9. Li, X., Yuan, K., Li, B., Guan, F., Shao, Y., Yu, Z., . . . Yao, S. (2025). NTIRE 2025 challenge on short-form ugc video quality assessment and enhancement: Methods and results. Paper presented at the Proceedings of the Computer Vision and Pattern Recognition Conference. Maheux, A. J., Burnell, K., Maza, M. T., Fox, K. A., Telzer, E. H., Prinstein, M. J. J. J. o. C. P., & Psychiatry. (2025). Annual Research Review: Adolescent social media use is not a monolith: toward the study of specific social media components and individual differences. 66(4), 440-459. Mainata, D., Hanafi, M. M., Setiyono, B. J. J. o. I. A., & Research, B. (2025). Mapping global trends and future opportunities in Islamic banking windows: a 15-year bibliometric perspective (2008–2023). Ng, J. R., Sim, J. X. V., & Goh, V. Z. X. (2024). Social media addiction (SMA), internet gaming disorder (IGD), and online shopping addiction (OSA) as predictors of psychological well-being (PWB). UTAR. Organization, W. H. O. J. G. W. H. (2018). The 11th revision of the International Classification of Diseases (ICD-11). Pelissari, R., Oliveira, M. C., Amor, S. B., Kandakoglu, A., & Helleno, A. L. J. A. o. O. R. (2020). SMAA methods and their applications: a literature review and future research directions. 293, 433-493. Rahsepar Meadi, M., Sillekens, T., Metselaar, S., van Balkom, A., Bernstein, J., & Batelaan, N. J. J. m. h. (2025). Exploring the ethical challenges of conversational AI in mental health care: scoping review. 12, e60432. Roberts, J. A., & David, M. E. J. C. i. h. b. (2016)....

30 June 2025 in Review of Applied Management and Social Sciences
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MAMuhammad Zulqarnain Asab
Muhammad Zulqarnain Asab
MBMUHAMMAD ATIF BASHIR
MUHAMMAD ATIF BASHIR
MTMuhammad Taimoor
Muhammad Taimoor
MRMuhammad Qurban Rafiq
Muhammad Qurban Rafiq
In the quiet corridors of organizational theory, a silent revolution has been unfolding, Empowering Leadership (EL). It emerges not with noise, but with a whisper of change: decentralization, autonomy, and voices once silenced now at the table. But what lies beneath this captivating paradigm? This paper takes readers on a detective's journey through 107 peer-reviewed studies, retrieved from Scopus and analyzed using the SPAR-4-SLR protocol. With the precision of VOSviewer and Bibliometric tools, we trace the intellectual fingerprints of EL, mapping its themes, uncovering hidden patterns, and exposing the gaps no one dared to explore. Since 2015, EL has risen like a shadowy figure from the academic mist, gaining strength through citations and scholarly intrigue. Core themes, psychological empowerment, autonomy, motivation, and job satisfaction are deeply rooted in Self-Determination, Empowerment, and Leader-Member Exchange theories. Yet, as we dig deeper, inconsistencies surface, fractured frameworks, one-dimensional methods, and cultural blind spots. Our investigation reveals a pressing need: a unified theoretical framework, sharper methodological tools, and a global perspective to view EL in its most valid form. Especially in the under-explored non-Western and digitally evolving landscapes, the mystery remains unsolved. This bibliometric review isn’t just an academic exercise; it’s a call to the next generation of researchers. Empowering leadership, as we discover, is not merely a style. It is a strategic force, one that, if fully understood, could unlock the secrets of sustainable success and innovation.

26 June 2025 in Contemporary Journal of Social Science Review
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MAMuhammad Zulqarnain Asab
Muhammad Zulqarnain Asab
JIJawad Iqbal
Jawad Iqbal
MBMUHAMMAD ATIF BASHIR
MUHAMMAD ATIF BASHIR
MRMuhammad Qurban Rafiq
Muhammad Qurban Rafiq
Empowerment strategies are highly recognized for increasing employee output and enhancing creative performance. Research on the impact of Empowering Leadership (EL) on Employee Ambidexterity (EA) remains limited, particularly under significant organizational pressure, especially in healthcare settings. The connection between Employee Sleep Quality (ESQ) and the moderation of this relationship requires further investigation. This research investigates the link between EL and EA while ESQ is taken as a moderating variable based on Social Exchange Theory. The structure Equation Model was used to analyze data from 550 Pakistan-based healthcare professionals in southern Punjab through survey methods. The research demonstrates that EL strengthens employee-moderated attachments through psychological empowerment thus leading to increased EA. The positive impact on ambidextrous capabilities becomes weaker when employees suffer from poor sleep quality despite ESQ acting as a moderator in this relationship. This study expands leadership research by demonstrating how leadership actions interact with worker well-being for improving organization output. Healthcare managers must implement leadership strategies which enable empowerment and healthcare of their workers to maximize workplace effectiveness.

1 April 2025 in Inverge Journal of Social Sciences
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MBMUHAMMAD ATIF BASHIR
MUHAMMAD ATIF BASHIR
SASana Ameen
Sana Ameen
MTMuhammad Taimoor
Muhammad Taimoor
NINaveed Iqbal
Naveed Iqbal
In the heart of South Asia, a quiet revolution is unfolding, one inscribed not on the grime of highways but in the nooks of research, diplomacy, and unspoken aspirations. The China-Pakistan Economic Corridor (CPEC), a linchpin of China’s Belt and Road Initiative, is reshaping the region’s geopolitical landscape, trade routes, and connectivity far beyond its concrete highways and bustling ports. Yet, beneath the gleaming veneer of economic promises and infrastructural marvels, critical questions linger. What unseen costs and opportunities lie hidden in its wake? Who truly benefits, and at what ecological and social price? This study delves into the scholarly exploration of CPEC through a bibliometric analysis of SCOPUS database of published research articles (2016–2024), uncovering a surge in academic interest, tripling by 2024, yet exposing glaring gaps. Why environmental risks, educational transformations, and innovation strategies are so scarcely studied? Behind the statistics, a puzzle emerges: Whose voices dominate this discourse, and whose remain unheard? Is the narrative shaped more by geopolitical interests than grassroots realities? Despite the growing literature, research remains fragmented, like scattered pieces of a mosaic awaiting assembly; each study a snapshot, but none capturing the full panorama. Our work bridges these fragments, tracing CPEC’s academic evolution, pinpointing omissions, and issuing a call to action. To scholars, policymakers, and global stakeholders: CPEC is not merely a corridor of commerce but a testbed for sustainable development and regional synergy. Beyond economics, it demands scrutiny of labor rights, cultural exchange, and climate resilience. This is no ordinary review, it is a compass for a world hungry for connection, urging a deeper dive into CPEC’s untapped potential. The revolution is quiet, but its echoes demand to be heard and will serves as a compass in a society that longs for relationships. References Ahmed, Z., Nihei, T., & Ali, N. (2025). China-Pakistan Economic Corridor (CPEC): A Long-Term Sustainable Development Project, Challenges and Opportunities for Tourism Sector in Pakistan. Journal of Development and Social Sciences, 6(1), 419-432. Akram, M. R., Mustafa, G., Taimoor, M., & Anwar, M. W. (2025). Geopolitical Paradigms of CPEC (China-Pakistan Economic Corridor): Challenges and Opportunities. The Journal of Research Review, 2(01), 243-253. Aziz, M. A., & Naufaldi, A. (2025). The Role of China's Belt and Road Initiative in Promoting Regional Peace and Security China–Pakistan Economic Corridor (CPEC) Issue. PROIROFONIC, 1(1), 505-511. Curtis, S., & Klaus, I. (2024). The Belt and Road City: geopolitics, urbanization, and China's search for a new international order: Yale University Press. Firdous, N., Arbab, A. A. I., & Khan, M. A. (2022). A COMPREHENSIVE STUDY OF CPEC UNDER ONE BELT AND ONE ROAD: A BIBLIOMETRIC ANALYSIS. Pakistan Journal of International Affairs, 5(1). Haidar, S., & Fang, F. (2019). English language in education and globalization: A comparative analysis of the role of English in Pakistan and China. Asia Pacific Journal of Education, 39(2), 165-176. Hayat, S., Khalil, N. U. K., Rizwan, M., & Butt, S. (2025). Pakistan Foreign Policy Dynamics: Exploring The Interplay of CPEC, Energy Security, Environmental Concerns and Diplomatic Engagements. Social Science Review Archives, 3(3), 150-177. Kanwal, S., Chong, R., & Pitafi, A. H. (2019). China–Pakistan economic corridor projects development in Pakistan: Local citizens benefits perspective. Journal of Public Affairs, 19(1), e1888. Kelmendi, J., Beqiri, A., Shuajibi, E., Talibzade, O., & Ketners, K. (2025). The impact of geopolitical tensions on global supply chains and international trade. Jurnal Ilmiah Ilmu Terapan Universitas Jambi, 9(2). Khalid, A., Naseem, I., Kamran, S. M., Khan, M. B., Abro, M. M. Q., & Zaman, K. (2025). Strategic Dimensions of Pakistan's Foreign Policy: The Role of CPEC, Energy Security, and Environmental Sustainability. Journal of Asian Development Studies, 14(1), 74-88. Khan, R. N. A., & Khan, A. U. (2025). CPEC Plus: Advancing Geo-Economic, Regional Connectivity And Geo-Strategic Domains. Policy Journal of Social Science Review, 3(3), 297-309. Khan, S., Kakakhel, W., & Rehman, K. U. (2025). The BRI & the CPEC: An Economic & Strategic Reconfiguration. The Lighthouse Journal of Social Sciences. Khetran, M. S. B., & Khalid, M. H. (2019). The China-Pakistan Economic Corridor: Gateway to Central Asia. China Quarterly of International Strategic Studies, 5(03), 455-469. Lu, H., & Iqbal, N. (2025). Assessing the Economic and Strategic Significance of the China-Pakistan Economic Corridor. Journal of Policy Options, 8(1), 23-30. Lu, Y., & Wolszczak-Derlacz, J. (2025). The impact of China’s One-Belt One-Road initiative on international trade and global value chains. Asia-Pacific Journal of Accounting & Economics, 32(1), 163-180. Mallick, S. (2024). China’s Belt and Road Initiative: Impact on South Asia’s Geopolitical Landscape and Regional Dynamics. Jadavpur Journal of International Relations, 28(1), 7-30. Menhas, R., Mahmood, S., Tanchangya, P., Safdar, M. N., & Hussain, S. (2019). Sustainable development under belt and road initiative: A case study of China-Pakistan economic corridor’s socio-economic impact on Pakistan. Sustainability, 11(21), 6143. Muvawala, J., Sebukeera, H., & Ssebulime, K. (2021). Socio-economic impacts of transport infrastructure investment in Uganda: Insight from frontloading expenditure on Uganda's urban roads and highways. Research in Transportation Economics, 88, 100971. Nadeem, M., Xiaoyan, F., Saleem, A., Rasool, F., & Farooq, M. (2025). Does Foreign Direct Investment Accelerate the Economic Growth of Pakistan: CPEC Perspective in Pakistan Economy. The Critical Review of Social Sciences Studies, 3(2), 874-891. Nawaz, A. (2025). CPEC role in South...