From pre-trip planning through post-trip remembering, vacations unfold over long periods of time. Through the course of a trip the same travel information may be used repeatedly but with different levels of success and satisfaction. These experiential fluctuations over time were examined in a study of trip planners, who collected travel information from a chamber of commerce before leaving home, to understand how information was applied in situ during their vacation. Travelers with various lengths of stay were segmented into unique groups and their information use was modeled by prior experience with the destination and day of the trip. Dependent variables were five single-item measures for affective and cognitive reactions to the application of travel information. Results suggest longer trips entail more varied daily responses. Prior experience was relevant on selected days of some of the trip lengths.
27 January 2021 in Information Technology & Tourism
For convention centers and hotel meeting facilities to be successful in attracting meetings of businesses during the 1990s, they will need to understand how meeting planners make decisions. To better understand meeting planners' decision-making processes, this study used survey research to investigate how meeting planners use both internal and external sources of information as well as what their preferences are for receiving information about meeting facilities. Results indicated that personal sources of information, such as prior experience or the advice of others, dominate the decision-making process. Furthermore, planners prefer personalized marketing information to less personalized forms of communication. Given these inclinations, facility marketers must develop campaigns to generate positive word-of-mouth messages about their facilities in order to compete successfully.
Considerable research has explored homeowner wildfire-mitigation efforts identifying many salient factors that help predict acceptance and behaviors. A growing body of literature is unlocking the dynamics of formal associations’ roles in promoting fire adapted communities. This mixed-method study adds to the research by using a planned behavior theoretical lens, to explore homeowner associations’ (HOAs’) role in resident wildfire mitigation. Through HOA key informant interviews and a survey study of a Western midsized city, our results show that HOAs have a significant impact by providing important information linkages and reducing barriers to completing home mitigation. Most importantly, HOAs act as a neighborhood champion, taking on time-consuming tasks involved in becoming and maintaining a Firewise USA® community status. Many non-HOA neighborhoods lack the capacity to take on such tasks limiting their access to benefits provided by the designation. We take these results and propose avenues to engaging non-HOA neighborhoods.
1 April 1993 in SCHOLE: A Journal of Leisure Studies and Recreation Education