In this study, we conducted two steady-state visual evoked potential (SSVEP) studies to develop a practical brain–computer interface (BCI) system for communication and control applications. The first study introduces a novel visual stimulus paradigm that combines checkerboard patterns with flickering circles configured in single-, double-, and triple-layer forms. We tested three flickering frequency conditions: a single fundamental frequency, a combination of the fundamental frequency and its harmonics, and a combination of two fundamental frequencies. The second study utilizes personalized visual stimuli to enhance SSVEP responses. SSVEP detection was performed using power spectral density (PSD) analysis by employing Welch’s method and relative PSD to extract SSVEP features. Commands classification was carried out using a proposed decision rule–based algorithm. The results were compared with those of a conventional checkerboard pattern with flickering squares. The experimental findings indicate that single-layer flickering circle patterns exhibit comparable or improved performance when compared with the conventional stimuli, particularly when customized for individual users. Conversely, the multilayer patterns tended to increase visual fatigue. Furthermore, individualized stimuli achieved a classification accuracy of 90.2% in real-time SSVEP-based BCI systems for six-command generation tasks. The personalized visual stimuli can enhance user experience and system performance, thereby supporting the development of a practical SSVEP-based BCI system.