Food waste is a waste stream with serious economic, environmental and social implications. The emphasis of the reported research is on the food waste generated by households in Greece. A structured questionnaire was utilised in order to identify the attitudes of the respondents and investigate the prevalence of certain behavioural good practices that can prevent the generation of food waste. The research, to our knowledge the first of its kind in Greece, took place in February and March 2012. Face-to-face interviews were employed, resulting to a total of 231 consumers fully completing the questionnaire. Results indicate that, based on self-reported behaviour, people in Greece have positive attitudes towards food waste prevention and that their habits are close to the good practices suggested in the literature for reducing food waste. For instance, most respondents do plan their food shopping in a multitude of ways and are very careful in their purchases of fresh food supplies. However, about 40% misunderstand the meaning of food date labels. The positive findings are strongly influenced by the severe recession experienced in the country, which makes consumers more conscious of their spending. Results may serve as a yardstick to further promote and establish food waste prevention behaviour at the household level on an environmental and social awareness basis that may outlast the economic crisis.
1 July 2015 in Sustainable Production and Consumption
Food waste is a stream that becomes increasingly important in terms of its prevention potential. There is a large number of behaviours that can be associated with food waste generation and the efforts towards food waste prevention. A questionnaire study was carried in order to study consumer behaviour related to food provision and wastage in Greece. Proper practices of the respondents that can prevent the generation of food waste were investigated using nine behavioural scales, which were defined on the basis of similar studies in other countries. A structured questionnaire was utilised in order to test those behaviours against the socio-demographic characteristics of respondents. The results of the study indicate that in terms of inferential statistical analysis, among the numerous variables examined, those that enhance food waste prevention are the involvement of the respondent in cooking, the annoyance towards food waste generation and the education level.