With the rapid aging population, the number of elderly passengers using bus services for daily travel will increase. Thus, it is increasingly more important for bus companies to understand the specific service requirements and expectations of elderly passengers. However, we are not aware of any dedicated studies on service requirement and travel satisfaction of the elderly. As an inclusive society is considered a key aspect of sustainable development, guaranteeing travel satisfaction is a sine qua non for sustainable transportation. Therefore, this study develops a customer satisfaction index (CSI) for the elderly. Assuming that perceived service quality affects passenger satisfaction, a structural equation model (SEM) is estimated to derive the importance of 10 dimensions of perceived service quality: reliability, time schedule, route characteristics, ticketing, driver service, convenience, safety and security, cleanliness, comfort, and information services. Furthermore, the effect of satisfaction on loyalty and filing complaints against the service company is examined. SEM is developed using data from a bus passenger survey, administered in 2017 in Harbin, China. The results show while some service dimensions such as time schedule and reliability are less important to the elderly (possibly due to their less strict time constraints) other dimensions such as service and security, convenience and driver service are in need of improvement due to the fact that they are very important for the elderly but their perceived performance from the elderly’s perspective is low.
1 June 2016 in Journal of Urban Planning and Development
The combined use of a public bicycle system (PBS) and transit is considered a green and efficient travel mode, yet few studies have focused on users’ perceptions of this integrated mode. This study investigated commuters who recently began using PBS to access the metro, referred to herein as the metro-PBS, and commuters who drive to work in suburban Nanjing, China, which is an area where PBS is in early developmental stages. First, a survey was conducted to obtain the personal characteristics of the metro-PBS users and their before-and-after commuting experiences. Then, a comparative analysis was performed, which revealed that saving time, energy, and money are the critical motivating factors of their mode shift behavior. The users’ personal characteristics vary with their previous modes, but the users are generally characterized as well educated with regard to environmental protection. In contrast to many other bike sharing investigations, the results showed a significant motor vehicle trip subst...