As the construction sector continues to be associated with highly energy-intensive practices leading to excessive carbon emissions, governments in many countries are promoting a shift towards greener building practices, like the use of wood in multistory construction (WMC). Meanwhile, local-government actors (e.g., municipalities) often act as important gatekeepers of urban development given their authority to oversee or approve zoning and land-use plans. Despite this fact, they are not much focused on in existing WMC research. This qualitative interview study serves to fill a gap by studying municipal civil servant perceptions regarding WMC, using Finland as a case study. Civil servants were asked to elicit their personal opinions on WMC, and what they perceived as favorable or unfavorable about using wood as a multistory construction material. Results show increasing support for WMC, and that this is due to key benefits made possible by the technical qualities of engineered wood products in emerging WMC projects. These products permit both the adoption of rapid construction practices that enhance citizens’ quality of living, and also the sourcing of local renewable building materials that support local industries. On the other hand, barriers to the use of wood were identified, such as inadequate information distribution, a limited number of WMC industry actors, and inefficient policy measures.

Consumer acceptance of new bio-based products plays a key role in the envisioned transition towards a forest-based bioeconomy. Multi-storey wooden buildings (MSWB) exemplify a modern, bio-based business opportunity for enacting low-carbon urban housing. However, there is limited knowledge about the differing perceptions consumers hold regarding wood as an urban building material. To fill this gap, this study explores Finnish students’ perceptions of MSWB relative to their familiarity with wooden residential buildings, and then connects these perceptions to ‘consumption styles.’ Data were collected in the Helsinki metropolitan area via an online questionnaire (n = 531). The results indicate that the aesthetic appearance of MSWB are appreciated most by frugal and responsible consumers, whereas the comfort, environmental friendliness, and longevity of MSWB are important to consumers who identify themselves as ‘thoughtful spenders.’ The study suggests that both environmental and hedonic young consumers already familiar with the use of wood in housing contribute to a successful bioeconomy in the urban context.

The rising interest in wooden multistory buildings (WMSB) has led to multiple studies investigating how construction professionals perceive different structural frame materials. These investigations, however, exclude viewpoints from public employees (i.e., civil servants), who are central to driving the implementation of WMSB. This study is part of a broader inquiry to examine perceptions from Finnish civil servants who are responsible for municipal land-use planning and development. To this end, a questionnaire applying the theory of planned behavior was designed. Civil servants were asked to evaluate how strongly they believe WMSB possess 16 attributes in comparison to concrete multistory buildings (CMSB). The attributes constitute statements concerning various economic, social, and environmental impacts of multistory buildings, as well as technical properties. Responses (N = 273) indicate that WMSB are believed to possess positive environmental attributes and to support economic development. In contrast, CMSB are regarded to have lower construction and maintenance cost and to be less susceptible to fire. Furthermore, exogenous factors, like demographics, previous experience, and social environments, were significantly correlated to respondents' beliefs. Especially prominent was the relationship between profession and beliefs about technical and environmental attributes. Future research should focus on determining whether the set of attributes assessed in this study are relevant to the implementation of multistory building projects within Finnish municipalities.

Municipalities across Finland are promoting wooden multistorey construction as a low-carbon alternative for building construction. However, do attitudes towards implementing these alternatives stem from the opportunity to reduce carbon emissions or because these alternatives are perceived to improve local economies? This research employs a survey to collects the attitudes of Finnish municipal civil servants towards implementing wooden multistorey buildings in their municipalities. The respondents represent a mix of administrative professionals such as planners, real estate managers, building inspectors and other strategic managerial professionals (n = 273, 8% response rate). Their responses reflect views from approximately 8% of all municipal civil servants working on municipal land use and planning issues during 2019. The findings reveal attitudes towards implementing wooden multistorey buildings are engendered by fulfilling ecological development, economic development, technical quality and output efficiency goals. Furthermore, comparing municipal planners to other municipal administrators reveals dissimilar planning logics. Municipal planners holistically prioritize the project's ecological and economic development outcomes. Other administrators chiefly prioritize economic development outcomes. Hence, some municipal administrators may value wooden multistorey construction primarily as an activity to improve municipal vitality rather than as a holistic spatial planning solution. Future research should identify whether these divergences lead to planning tensions within municipal administrations.