Масштабные и качественные изменения процессов социализации молодежи приводят к внутренней, в том числе и нормативно-ценностной дифференциации подрастающего поколения, динамичному изменению репертуара практик социально-политического участия молодежи в условиях цифровой социализации и сетевого общества. В статье представлены результаты теоретического анализа и опыт эмпирического исследования практик социально-политического участия городской молодежи. Показано, что комплексное исследование данного феномена в условиях сетевого общества требует выработки концептуальной и операциональной моделей, аналитического и методического инструментария, интегрирующего возможности социокультурного, деятельностного и идентитарного подходов к исследованию неинституциональных аспектов политической реальности. Описана комплексная методика исследования, в которую интегрированы классические методы сбора данных (метод фокус-групп) и специальные социально-психологические методики, адаптированные под задачи исследования. На материалах эмпирического исследования, проведенного методом фокус-групповых дискуссий в четырех городах Краснодарского края (Армавире, Сочи, Новороссийске и Краснодаре) авторами классифицированы типы конструктивных социально-политических практик молодежи по локации в публичном онлайн и оффлайн пространстве города. По критерию субъектности молодежи выявлены и описаны практики потребления информации, создания и преобразования информации и смешанные практики. По содержанию конструктивной общественно-политической деятельности в городском публичном пространстве систематизировано многообразие конструктивных общественных практик в оффлайн публичном городском пространстве; описаны образовательные, «помогающие» (добровольческие); событийные памятные и символические городские практики, экологические акции и проекты, практики публичного участия в деятельности органов местного самоуправления и проектах развития города; отмечается тенденция их к...

The purpose of the article is to determine and assess the potential of a project approach in fostering the Russian students’ patriotism on the basis of new communication technologies. The objective of this study is to overcome the lack of scientific knowledge on successful project formats for patriotic education of student youth with the help of innovative technologies. The authors developed the empirical research design by utilizing a qualitative methodology, employing the expert survey method, and conducting semi-structured interviews. The development, implementation, and evaluation of project initiatives aimed at fostering Russian students’ patriotism involved fifty experts from the federal and regional levels. The expert survey method allowed the authors to determine the current state of implementation of the project approach by public administration entities in the field of fostering patriotism among Russian students, based on new communication technologies, and to assess their effectiveness. The results of the expert survey showed that one of the important factors affecting the configuration of project practices and ways to implement them is the technological complex, which is used by public administration entities at various levels in the development and implementation of projects in the field of patriotic education of youth. The assessment of the implementation of the project-based approach in fostering patriotism among student youth showed that there is a need to develop new content and technological formats. The authors identified and characterized a number of information and communication technologies (media and dialogue) and hybrid (educational, gaming, immersive, museum-based, competitive, event-based, creative) technologies implemented in digital format. The results of the study showed that a variety of project initiatives in the field of patriotic education of young people demonstrates a “palette” of original technological solutions for the formation of value components (patriotism as a civic value), emotional components (love and pride for the Motherland), and activity components (constructive civic participation) of patriotism. However, in the modern public discourse linking educational and youth policy, there is a shortage of meanings representing patriotism that are understandable and accessible at the level of youth perception, which fact requires additional conceptual and practical study.

This study develops and empirically validates a methodology for transitioning from the diagnosis of rural settlements’ resource profiles to evidence-based scenario selection in development policy. Based on a mixed-methods study of 12 rural settlements in Krasnodar Krai (Russia)—including a survey of 781 residents, expert interviews, focus groups, and statistical data from 2017–2023—we apply PCA, cluster analysis, and regression modelling with interaction effects. The analysis reveals a three-factor structure of intangible resources (institutional potential, social cohesion, and human capital) explaining 78.4% of variance, and reproduces four empirical development models (responsible, stagnant, fragmented, distant) consistent with the previously identified typology (Fisher’s exact test, p < 0.001). Regression modelling demonstrates a significant synergistic (multiplicative) effect of institutional potential and social cohesion (β₄ = 0.324, p < 0.01), increasing explained variance by 17.2% over the additive model. We introduce a Multiplicativity Index for ranking settlements and construct a correspondence matrix linking resource profiles to six development scenarios with targeted management tools. The proposed methodology bridges the gap between diagnosis and design, offering a quantitative framework for differentiated strategic planning based on the synergy of local intangible assets. Given the small sample size (12 settlements), these findings should be regarded as preliminary and exploratory; their generalisability to other regions awaits further validation.

This article examines the integration of intangible resources into municipal governance systems as a key factor in the competitiveness and sustainable development of territories in the face of modern socioeconomic and geopolitical challenges. Based on an analysis of theoretical approaches, the concept of intangible resources for territorial development is clarified. Particular attention is paid to the systematization of management tools for these assets. The author identifies and characterizes groups of tools: strategic planning, project manage-ment, territorial marketing, participatory tools, and organizational and personnel tools. Using the example of the Krasnodar Territory, the practical application of these tools is demonstrated. A conclusion is drawn regarding the need to shift from an infrastructure-oriented model to a human-centered management paradigm, where key assets include local identity, social capital, trust in government, the reputation and image of the territory, and the competencies of local communities.