Mohd Helmi Ali

Dr. Mohd Helmi Ali

Faculty of Economics and Management, Universiti Kebangsaan Malaysia
orcid

Research Focus & Metrics

Academic Career Length

11Years (2016-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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24 November 2018 in Journal of Foodservice Business Research
Verified
Journal Article
Closed access
Dwi SuhartantoDwi Suhartanto
Dwi Suhartanto
MAMohd Helmi Ali
Mohd Helmi Ali
KTKim Hua Tan
Kim Hua Tan
FSFauziyah Sjahroeddin
Fauziyah Sjahroeddin
LKLusianus Kusdibyo
Lusianus Kusdibyo
This study assesses the direct influence of food quality and e-service quality on customer loyalty toward online food delivery (OFD) service and its indirect influence through the mediation of customer satisfaction and perceived value. This study uses a survey of 405 OFD service customers from Bandung, Indonesia. By applying variance-based partial least squares to evaluate the proposed model, this study confirms the direct effect of food quality on online loyalty, but not e-service quality. Further, this study discloses the partial mediation role of customer satisfaction and perceived value on the relationship between both food quality and e-service quality on online loyalty toward OFD services.

1 September 2020 in Resources, Conservation and Recycling
Verified
Journal Article
Closed access
NRNur Hilfa Awatif Mohamad Ridzuan
Nur Hilfa Awatif Mohamad Ridzuan
NMNur Fakhzan Marwan
Nur Fakhzan Marwan
NKNorlin Khalid
Norlin Khalid
MAMohd Helmi Ali
Mohd Helmi Ali
Ming-Lang TsengMing-Lang Tseng
Ming-Lang Tseng

1 September 2021 in Technological Forecasting and Social Change
Verified
Journal Article
Closed access
MAMohd Helmi Ali
Mohd Helmi Ali
LCLeanne Chung
Leanne Chung
AKAjay Kumar
Ajay Kumar
Zailani SuhaizaZailani Suhaiza
Zailani Suhaiza
KTKim Hua Tan
Kim Hua Tan

1 March 2020 in Resources, Conservation and Recycling
Verified
Journal Article
Closed access
TBTat Dat Bui
Tat Dat Bui
FTFeng Ming Tsai
Feng Ming Tsai
Ming-Lang TsengMing-Lang Tseng
Ming-Lang Tseng
MAMohd Helmi Ali
Mohd Helmi Ali

20 February 2019 in Sustainability
Verified
Journal Article
Open access
PDF file
MIMohammad Iranmanesh
Mohammad Iranmanesh
Zailani SuhaizaZailani Suhaiza
Zailani Suhaiza
Sunghyup Sean HyunSunghyup Sean Hyun
Sunghyup Sean Hyun
MAMohd Helmi Ali
Mohd Helmi Ali
Kim KwangyongKim Kwangyong
Kim Kwangyong
Nowadays, manufacturing firms are pressured by governments, non-governmental organizations and customers to operate in a sustainable manner. Although lean practices may provide environmental, social, and financial benefits to firms, their effect on sustainable performance is ambiguous. The aim of this study is to examine the effect of lean manufacturing practices on firms’ environmental performance by considering lean culture as a moderator. Data were gathered through a survey of 187 manufacturing firms in Malaysia and were analyzed using the partial least squares technique. The results indicate that process and equipment, product design, supplier relationships, and customer relationships have a positive and significant effect on sustainable performance. It is also interesting to observe that lean culture positively moderated the effects of process and equipment and supplier relationships on sustainable performance. These results have important implications for enhancing the sustainable performance of manufacturing firms through lean manufacturing practices.

3 January 2017 in British Food Journal
Verified
Journal Article
Closed access
MAMohd Helmi Ali
Mohd Helmi Ali
KTKim Hua Tan
Kim Hua Tan
DIDaud Ismail
Daud Ismail
Purpose: The purpose of this paper is to propose a food supply chain (SC) integrity framework in the context of halal food.Design/methodology/approach: This paper provides a discussion on the development of food SC integrity framework using triangulation of interviews’ insights with literature.Findings: Current industry practices such as standards have not been sufficient in embracing the concept of food SC integrity. As the food SC is complex, food SC integrity framework is proposed as a solution. This paper proposes food SC integrity framework for halal food. It consists of four dimensions, namely: raw material, production, service, and information integrity. In addition, key elements for each dimension are derived from the interviews’ insights.Research limitations/implications: The framework provides the evidence that the safeguarding of halal food integrity does not rely solely on certification; but it requires an extensive effort beyond certification.Practical implications: Safeguarding of food integrity should involve all stages and actors of the SC. Religious standards should incorporate SC integrity profiling through a controlling mechanism to promote higher food product integrity.Originality/value: Food SC integrity framework is important to religious food as it plays a significant role to the population. This study contributes to a newly developed SC integrity framework in the context of halal food.