Assoc. prof. dr. Aušra Rūtelionė is senior researcher and assoc. professor at KTU School of Economics and Business and VMU Agriculture Academy, Faculty of Bioeconomy Development. A. Rūtelionė was (is) the manager or researcher of more than 30 R&D and development projects. From 2000 she has actively participated in international and national research and real impact projects (COST, H2020, EIT Manufacturing and EIT Food, COSME/EASME, Interreg, Erasmus+, MITA, Lithuanian Research Council). Researcher is the member of AMA and EMAC as well as EMS network. Research interests: Sustainable consumption behavior, prosocial and pro-environmental engagement in sustainable consumption, consumer materialism, green consumption, sustainable marketing, sustainable and smart tourism.