Celeste Varum

Dr. Celeste Varum

Research Unit on Governance, Competitiveness and Public Policies (GOVCOPP) and Department of Economics, Management, Industrial Engineering and Tourism (DEGEIT), University of Aveiro, 3810-193 Aveiro, Portugal
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Research Focus & Metrics

Academic Career Length

21Years (2006-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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7 June 2011 in Small Business Economics
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Celeste VarumCeleste Varum
Celeste Varum
VRVera Catarina Rocha
Vera Catarina Rocha

22 May 2017 in Cornell Hospitality Quarterly
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CNClaudia Nisa
Claudia Nisa
Celeste VarumCeleste Varum
Celeste Varum
ABAnabela Botelho
Anabela Botelho
Unsustainable patterns of tourist behavior produce a massive environmental burden. Nevertheless, it is unknown which behavioral strategies can be implemented to foster resource-efficient behavior in customers of leisure and travel services. This article aims to identify and summarize the evidence about the interventions which have been tested to promote sustainable hotel guest behavior. Electronic searches were performed in the main databases from inception to September 2016. Papers deemed eligible for inclusion were experimental field studies, reporting factual changes in guest behavior. The final sample was composed of nine papers comprising 13 studies in a total of 5,859 hotel stays. Results showed that all included interventions targeted towel reuse. Five different types of interventions were identified including environmental appeals, messages prompting commitment for conservation, donation to charity, social norms, and nudges. Only the last two forms of interventions (social norms: effect size [ES] = −0.25, 95% confidence interval [CI] = [−0.39, −0.12], p = .004 and nudges: ES = −0.43, 95% CI = [−0.72, −0.13], p = .009) showed significant positive effects in promoting towel reuse. Particularly regarding social norms, our work shows an effect weaker than reported in previous meta-analyses but consistent (low between-study heterogeneity) in producing modest increases in the levels of towel reuse.

20 June 2013 in Journal of Small Business Management
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MBMariasole Bannò
Mariasole Bannò
LPLucia Piscitello
Lucia Piscitello
Celeste VarumCeleste Varum
Celeste Varum

1 January 2012 in Economics Letters
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Celeste VarumCeleste Varum
Celeste Varum
VRVera Catarina Rocha
Vera Catarina Rocha