Prof. Alex Shenfield is Professor of Machine Learning at Sheffield Hallam University and Research Theme Lead for Digital Connectivity and Technology at the Advanced Food Innovation Centre (AFIC). He is a Senior Member of the IEEE (SMIEEE) and a technical committee member of the IEEE Bioinformatics and Bioengineering Technical Committee (BBTC) (part of the IEEE Computational Intelligence Society). His main research interests are in the field of machine learning and particularly in its application to real-world problems in healthcare and food and drink manufacturing.