Carbon fiber reinforced plastic (CFRP) is currently used as a lightweight material in various parts of automobiles. However, fiber reinforced plastic (FRP) material may be damaged at the time of joining via mechanical bonding; therefore, adhesion is important. When bonding is conducted without surface CFRP treatment, interfacial destruction occurs during which the adhesive falls off along with the CFRP. Mechanical strength and fracture shape were investigated depending on the surface treatment (pristine, plasma treatment times, and plasma treatment times plus epoxy modified primer coating). The plasma treatment effect was verified using the contact angle and X-ray photoelectron spectroscopy. The wettability of the epoxy modified primer (EMP) coating was confirmed through surface morphology analysis, followed by observation of mechanical properties and fracture shape. Based on test data collected from 10 instances of plasma treatment, the EMP coating showed 115% higher strength than that of pristine CFRP. The adhesive failure shape also changed from interfacial failure to mixed-mode failure. Thus, applying an EMP coating during the automotive parts stage enhances the effect of CFRP surface treatment.