Background: Cichorium intybus is a potent remedial plant used by local inhabitants to treat different types of diseases. It is adulterated with different plant parts looking similar, which affects the potency of the plant. Aim: Hence, pharmacognostic and physicochemical investigations on Cichorium intybus were planned to be performed for their proper authentication. Methods: The micromorphology, microscopy, and physicochemical study, namely loss on drying, ethanol doable extractive, total ash, acid insoluble ash, water soluble ash, sulfated ash, foaming index, and fluorescence analysis of root and stem of Cihcorium intybus, were performed using standard methods. Results: The morphological and microscopic study of the root and stem of Cichorium intybus demonstrated specific features of the root and stem. The physicochemical investigation of root exhibited loss on drying (14.37%), moisture content (8.34%), water-soluble extractive (1.24%), ethanol soluble extractive (0.56%), total ash (5.320%), acid insoluble ash (3.24%), water soluble ash (0.4605%), sulphated ash (0.4605%), and foaming index (142.857). Similarly, physicochemical investigation of aerial part provides loss on drying (16.87%), moisture content (10.50%), water-soluble extractive (0.87%), ethanol soluble extractive (0.865%), total ash (3.20%), acid insoluble ash (2.115%), water-soluble ash (0.312%), sulphated ash (0.312%), and foaming index (166.667). When treated with different reagents, root and stem powder showed clear and distinctive fluorescent color under daylight and UV light. Conclusion: The findings of the pharmacognostic and physicochemical studies help to correctly authenticate Cichorium intybus in its raw form and protect it from adulterations that preserve the potency of the plant.