The paper analyses the linkages between GDP per capita, greenhouse gas (GHG) emissions, and renewable energy (RE) in the total final energy consumption and green investments (PICE) which are measured as private investments, jobs, and gross value added related to circular economy sectors. The object of the analysis is the EU countries during the 2008-2016 period (crisis and post-crisis period). In the paper, data from the following databases was used: the Eurostat, the World Data Bank, and the European Environmental Agency. For addressing the linkages between the aforementioned indicators, the following methods were applied: panel unit root test, Pedroni panel cointegration tests, and the fully modified ordinary least squares (FMOLS) and dynamic ordinary least squares (DOLS) panel cointegration techniques. The findings show that FMOLS and DOLS demonstrate the same results as GHG, PICE, RE influence on GDP of the EU countries. The findings prove there is linking between gross domestic product per capita, greenhouse gas emissions, renewable energy in the total final energy consumption and green investments. The findings also show that green investment (PICE) could provoke the growth of GDP per capita by 6.4%, the decline of GHG by 3.08%, and the increase of renewable energy in the total final energy consumption by 5.6%.
Modern businesses in the present digital age are facing different challenges for survival and growth due to the stiff competitive environment that prevails almost in every sector. Technology, especially digital technology, has changed the way of doing business around the globe. Marketers need to develop new strategies by incorporating the element of digital technology to overrun their competitors, as conventional competitive strategies will not produce extraordinaryresults. The rise of social media, in this regard, is a game-changer in the context of marketing as it provides a strategic touchpoint to the marketers to involve the customers with a brand. Prior research has largely ignored the relationship between corporate social responsibility (CSR) practices of a brand and positive customer experiences. Hence the present study aims to test the relationship of customer-related CSR activities on social media on behavioral consequences of customers, such as their purchase likelihood and electronic word of mouth (E-WOM). The data were collected from the banking customers of a developing economy and were analyzed through structural equation modeling in AMOS software. The results revealed that customer-related CSR activitieson social mediainfluence customer behavioral outcomes like E-WOM and purchase intentions. The result also revealed that brand attitude mediates the relationship between customer-related CSR, E-WOM, and purchase intentions. The findings of the present study can help policymakers to understand the importance of CSRpractices from the perspective of marketing, which is largely ignored by contemporary CSR researchers.
Taking into account factors such as unfavorable climate changes, shrinking fossil fuel resources, low energy efficiency, and the pace of population growth, the transformation towards green and renewable energy is one of the most important goals and challenges facing the world. The energy sector is the source of about 75% of global greenhouse gas emissions and energy-related emissions are reaching new record levels. For the energy transition to succeed, innovation at the level of technology, business processes and policies (local, national, and international) are necessary. Therefore, the aim of this article is to analyze the size, structure, and dynamics of research on innovations in the field of green and renewable energy in the last decade in order to identify the main topics and research trends in this field. The authors conducted a bibliometric review based on the PRISMA guidance together with visualization analysis based on the VOSviewer software. For this purpose, the Web of Science Core Collection (WoS CC) database was used, and based on defined inclusion criteria, the authors selected 1144 records for bibliographic analysis. The database was subjected to a performance analysis from the perspective of the number of publications per year, dominant countries, and journals. Further, science mapping was employed to analyze such features of the publications as co-citations, co-occurrences, and bibliometric coupling. Based on the results, gaps in green and renewable energy innovations were identified and issues for future research were defined and recommended.