"Population ageing, affecting both developed and developing countries nowadays, poses new challenges but also represents an opportunity for socio-economic systems in general, and in particular for tourism and recreation. In the light of the recently designed EU silver economy policies, active ageing shapes itself to be an attractive opportunity for the European leisure market. Seriously affected by the COVID-19 health crisis, the tourism sector’s resilience depends on the hospitality industry’s capacity to adapt, innovate, and respond to society’s new demographic challenges. Consequently, new types and forms of tourism and new service technologies should be implemented having in mind an ageing population. This paper used as the main research tool a survey on Bucharest residents aged 65 and over, aiming to identify their main preferences and limitations regarding recreational activities and leisure tourism. The main results identify similarities and differences to findings on European silver tourists and could be further valued by better adapted holiday packages and tourism marketing strategies for Romania. The present research emphasised differences in senior travel preferences and a possible segmentation of silver tourists in Romania (e.g. based on their income, education level), highly suggesting that the elderly’s needs have to be addressed by tailor-made products. "

The traditional Romanian village has recently seen unmistakable transformations. The import of architectural styles from EU countries and the need to modernise dwellings, combined with considerable legislative voids regarding the protection of the built-up heritage, have strongly modified traditional architecture and resulted in irremediable losses in terms of rural authenticity and landscape aesthetics. This study aims to analyse the need for preserving existing traditional architecture in Certeze village, which has been severely jeopardised by the import of post-modern elements. The perception of both locals and tourists on these aspects was evaluated using the survey method. Results outlined more conservative views from the older inhabitants who are still attached to traditional constructing styles, while younger respondents preferred the more modern houses. Most tourists also showed an increased interest in the traditional architecture and criticised the newer constructed buildings. The contrast between old and new, which at this point is ubiquitous in the area, remains an element of intergenerational negotiations and risks the diminishing of the cultural authenticity of Certeze even further.

Lavender crops have had an impressive continuous development in recent years, being currently a suitable alternative to other traditional crops because they can yield a high profit per hectare. This can be especially useful in Romania, with its high prevalence of subsistence and semi-subsistence farms. This study aims to analyse the issue of small emergent lavender farms in the context of the current Romanian agricultural background, including the framework mechanisms for implementing the Common Agricultural Policy at a national level. The research uses the qualitative survey method to provide broad, synthetic, analytical insights into small lavender farms/businesses in Romania, considering the perspective of the following two target groups: farm owners and civil servants with agricultural expertise. The main results show that both sample groups agree that lavender farms can be successful and satisfactory solutions. Increasing participation in information and training sessions may improve farmers’ access to financing mechanisms, but both small farmers and civil servants with agricultural expertise identify a series of problems, mainly regarding the absence of a dedicated market for lavender-based products and a lack of labour force, both essential for maintaining the farming–processing–commercialising chain. The authors also conclude that a more flexible and future harmonisation between Romania’s agricultural realities, the Common Agricultural Policy, and the National Rural Development Programme would improve lavender farming’s social and economic impact. Follow-up research may envisage more in-depth market analyses for this emerging sector in Romania, facing obvious competition, but which could also benefit from good practice exchanges in the region.

Less approached by scientific literature, stakeholder perspective on the effects of climate change for tourism activities is a very actual topic. As an essential part of the complex study of climat...

In recent years, Bucharest’s residential dynamics have thrived, fueled by growing demand and an insufficient housing fund. This study aimed to analyze the residential satisfaction of those living in newly built dwellings. Its objectives were to identify the characteristics of three new residential areas and analyze the satisfaction level among residents regarding both their dwellings and neighborhoods. The investigation employed direct observations during the fieldwork phase (through observation sheets and mapping methods) and surveys (through questionnaires with residents and interviews with developers). Its results highlighted spaces that exhibit an increase in residential constructions, with a tendency to expand toward suburban areas, without necessarily meeting legislative requirements. When measuring the population’s residential satisfaction level, the study observed a general satisfaction regarding dwellings’ modernity and price but noticeable differences within the sample residential nuclei. The solutions proposed by residents mainly target authorities, who were held responsible for developing the urban infrastructure prior to granting building permits, as well as for vetting developers better and requiring them to respect the legislation. Hence, scientists, local authorities, real-estate developers and the local population represent the beneficiaries of the current study’s results.

Urban tourism resilience has become an important issue in light of the recent COVID-19 crisis, and heritage tourism represents an opportunity to recover from recent losses and develop resilient, sustainable planning for this sector. Important cities in CEE countries, such as Bucharest, are particularly affected, as in their case, the recent recovery in tourism overlaps with efforts to promote a positive image to replace identity labels associated with their communist past. In this context, online digital exposure to cultural heritage is of significant interest for resilient, sustainable tourism planning. Analyzing the most frequently online-promoted objectives through a mixed-methods approach, this study is an innovative empirical attempt to statistically uncover the online projected image of Bucharest. The main results show that despite the intended image projection, the Romanian capital’s communist heritage remains one of its most important landmarks, especially for international tourists. Other essential features that influence the frequent promotion of heritage objectives that represent the Romanian national culture include the representativeness of the monuments or institutions (e.g., museums) and their accessibility (i.e., their location in the center of Bucharest or close to local attractions). These results are important for the strategic planning of urban tourism in the region.