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Dr. José Javier Pérez-Barea
Universidad Loyola Andalucía, Spain

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0 Consumer
0 Market Research
0 Responsibility
0 Data analysis
0 Articial intelligence

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Short Biography

Founder improCSR Global System ✔ Experienced in data analytics and project impact research. By giving a project impact appraisal I define effects, both positive and negative, which the project is expected to produce upon environment, organization, community, people, etc. ✔ Professor in the Department of Business Management, Researcher member of Business Growth Research Team and Chief Innovation Projects Officer in Higher Education at Universidad Loyola Andalucía. ✔ Independent expert to determine the maximum and minimum prices of a piece of real estate rural property. Engineer appraiser on judicial processes for both civilian and criminal matters. ✔ ➨Education awards grants, books author and journal scientific articles of high impact index (JCR, SCImago). ➨ Academic background holding an Executive MBA, International PhD in Computer Sciences, MSc in Research Methods in Economic and Business Sciences, BSc in Market Research, Marketing and Commercial Research and BSc in Agricultural Engineering.

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Journal article
Published: 17 March 2021 in Sustainability
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Profiles of millennial reviewers and gamification can contribute to digital sustainability as a driver of innovation and growth. The study aims to detect if there are profiles of reviewers that can be grouped together, in order to apply a specific gamification to them and to make it sustainable over time. In this way, more information will be generated through the reviews that will help responsible consumers to choose better in their purchase decisions. The objective of this study is twofold. First, it aims to characterize online product reviewers based on their intrinsic motivations and self-perception when they comment, identifying their main motivations. Second, it aims to classify these individuals based on the acceptance of gamification elements while commenting on and relating them to the intrinsic attributes that determine their behaviors. A survey method design was used to capture responses from 187 millennial reviewers of Amazon in Spain. The relationships between motivations and the types of reviewer were extracted from the accommodation of the dataset using decision trees (DTs), specifically, the J48 algorithm. To contribute to the second objective, this paper elaborates a typology of reviewer analysis based on cluster analysis and DTs. It is confirmed that online product reviewers can be characterized based on their intrinsic motivations, which are mainly egoistic motives, competence and social relatedness. The obtained results show that the J48 DT provides excellent classification accuracy of approximately 95% in identifying reviewers based on intrinsic motivations. Similarly, egoistic intrinsic motives are decisive in focusing gamification strategies.

ACS Style

Alejandro García-Jurado; José Pérez-Barea; Francisco Fernández-Navarro. Towards Digital Sustainability: Profiles of Millennial Reviewers, Reputation Scores and Intrinsic Motivation Matter. Sustainability 2021, 13, 3297 .

AMA Style

Alejandro García-Jurado, José Pérez-Barea, Francisco Fernández-Navarro. Towards Digital Sustainability: Profiles of Millennial Reviewers, Reputation Scores and Intrinsic Motivation Matter. Sustainability. 2021; 13 (6):3297.

Chicago/Turabian Style

Alejandro García-Jurado; José Pérez-Barea; Francisco Fernández-Navarro. 2021. "Towards Digital Sustainability: Profiles of Millennial Reviewers, Reputation Scores and Intrinsic Motivation Matter." Sustainability 13, no. 6: 3297.

Review
Published: 04 March 2021 in Sustainability
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All social entrepreneurship experts state that the issue of definition is the main problem affecting research in this field. Although there is no single definition, this is clearly a new domain in the field of research on entrepreneurship. The main objective of this study is to further knowledge in this area by means of a systematic review of scientific literature to determine the conceptual development of social entrepreneurship and to identify the most interesting research trends. This study uses a research method, known as latent semantic analysis (LSA), which has been applied to a database of keywords collected from a rigorous selection of academic articles. The results show that this phenomenon has emerged from two parallel currents within the organization management field; on the one hand, the non-governmental organization (NGO) and voluntary tradition and, on the other, the world of business ethics and corporate social responsibility (CSR). The main lines of future research highlighted in the analysis include the measurement of social impact, venture philanthropy, and hybrid organizations.

ACS Style

Alejandro García-Jurado; José Pérez-Barea; Rodrigo Nova. A New Approach to Social Entrepreneurship: A Systematic Review and Meta-Analysis. Sustainability 2021, 13, 2754 .

AMA Style

Alejandro García-Jurado, José Pérez-Barea, Rodrigo Nova. A New Approach to Social Entrepreneurship: A Systematic Review and Meta-Analysis. Sustainability. 2021; 13 (5):2754.

Chicago/Turabian Style

Alejandro García-Jurado; José Pérez-Barea; Rodrigo Nova. 2021. "A New Approach to Social Entrepreneurship: A Systematic Review and Meta-Analysis." Sustainability 13, no. 5: 2754.

Journal article
Published: 05 December 2020 in Sustainability
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Among the Sustainable Development Objectives adopted by the United Nations General Assembly in September 2015, is the 12th objective of Ensuring sustainable production and consumption patterns which aims to promote the efficient use of resources, energy efficiency, sustainable infrastructures, access to basic services, ecological support, decent jobs; and a better quality of life for all. In this line, our study illustrates a real case of farm producers who propose to transform the farm into an ecological entity with aim of safe and quality food production based on the sustainable production techniques and processes. This research outlines the market study that clarifies which consumers’ perceptions could be suitable for the ecological products derived from the organic bovine cattle. The primary data were obtained from the questionnaire survey conducted at supermarkets in Spain. The research sample comprised 330 respondents from Andalusia region. Results proved that the importance of the perceived value of products derived from organic beef was established in the following way: Price > Ethics > Health > Hedonism > Quality.

ACS Style

José Javier Pérez-Barea; Ricardo Espantaleón-Pérez; Peter Šedík. Evaluating the Perception of Socially Responsible Consumers: The Case of Products Derived from Organic Beef. Sustainability 2020, 12, 10166 .

AMA Style

José Javier Pérez-Barea, Ricardo Espantaleón-Pérez, Peter Šedík. Evaluating the Perception of Socially Responsible Consumers: The Case of Products Derived from Organic Beef. Sustainability. 2020; 12 (23):10166.

Chicago/Turabian Style

José Javier Pérez-Barea; Ricardo Espantaleón-Pérez; Peter Šedík. 2020. "Evaluating the Perception of Socially Responsible Consumers: The Case of Products Derived from Organic Beef." Sustainability 12, no. 23: 10166.

Journal article
Published: 01 August 2018 in Applied Soft Computing
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Higher-order factor analysis is a statistical method that consists of repeating steps of factor analysis. Studies of this type allow researchers and practitioners to visualize the hierarchical structure of the concept being studied. Unfortunately, the Socially Responsible Consumer (SRC) research community still remains unable to construct a second-order SRC index. Most researchers argue that the statistical requirements for the construction of the second-order index are not met. They typically try to construct the second-order index by applying linear factor analysis techniques. It is worth mentioning that this is a widespread practice in the social sciences. In this manuscript, we aim to show how better indices can be created by applying non-linear dimensionality reduction techniques. Specifically, we have modified the Unsupervised Extreme Learning Machine (UELM) method to promote orthogonality in the basis function space. These methods are able to model interactions among the input variables, but unfortunately, they are usually considered black boxes. To overcome this limitation, we propose the use of Global Sensitivity Analysis (GSA) techniques, which are able to estimate the importance of each variable by itself and in conjunction with the others. To test the methodology, we have used a sample of 703 Spanish consumers and a multidimensional SRC metric that considers both social and environmental issues. As expected, the non-linear techniques tend to enhance the results provided by the linear techniques.

ACS Style

Jose Javier Pérez-Barea; Francisco Fernández-Navarro; Maria Jose Montero-Simó; Rafael Araque-Padilla. A socially responsible consumption index based on non-linear dimensionality reduction and global sensitivity analysis. Applied Soft Computing 2018, 69, 599 -609.

AMA Style

Jose Javier Pérez-Barea, Francisco Fernández-Navarro, Maria Jose Montero-Simó, Rafael Araque-Padilla. A socially responsible consumption index based on non-linear dimensionality reduction and global sensitivity analysis. Applied Soft Computing. 2018; 69 ():599-609.

Chicago/Turabian Style

Jose Javier Pérez-Barea; Francisco Fernández-Navarro; Maria Jose Montero-Simó; Rafael Araque-Padilla. 2018. "A socially responsible consumption index based on non-linear dimensionality reduction and global sensitivity analysis." Applied Soft Computing 69, no. : 599-609.

Journal article
Published: 28 October 2014 in International Review on Public and Nonprofit Marketing
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The social and ethical issues arising from the purchase of products and services are increasingly taken into account in the consumption environment. This is what is called Social Responsible Consumption. In order to give consumers a better option, the analysis of this behavior should be of interest to companies which aim to connect with their values. One of the main problems to accomplish this goal is the complex nature of measurement and study of this matter. The aim of this essay is to justify and validate a Spanish version of Lecompte’s scale which aim is to offer a multidimensional measure of the construct. With appropriate adjustments and modifications, this scale will be validated, and, its multidimensional scope will be corroborated.

ACS Style

José Javier Pérez-Barea; María José Montero-Simó; Rafael Araque-Padilla. Measurement of socially responsible consumption: Lecompte’s scale Spanish version validation. International Review on Public and Nonprofit Marketing 2014, 12, 37 -61.

AMA Style

José Javier Pérez-Barea, María José Montero-Simó, Rafael Araque-Padilla. Measurement of socially responsible consumption: Lecompte’s scale Spanish version validation. International Review on Public and Nonprofit Marketing. 2014; 12 (1):37-61.

Chicago/Turabian Style

José Javier Pérez-Barea; María José Montero-Simó; Rafael Araque-Padilla. 2014. "Measurement of socially responsible consumption: Lecompte’s scale Spanish version validation." International Review on Public and Nonprofit Marketing 12, no. 1: 37-61.