Maria Raquel David Pereira
Ventura Lucas is an Associate Professor with Habilitation in the Department of
Management at the University of Évora, where she teaches courses in Management,
Marketing, Agribusiness, and Sustainability. She holds a degree in Zootechnical
Engineering (1986) and a PhD in Business Management, specializing in
Agricultural Management (1995), from the same institution. She obtained her
Habilitation in Marketing in 2007. Her research focuses on Marketing, Consumer
Behavior, and Agribusiness, including Sustainability, Circular Economy Business
Models, and Green Marketing. With an h-index of 13, she has published 25
articles in journals indexed in Q1/Q2 and 11 in Q3/Q4, and co-authored 40 book
chapters. She has participated in around 180 national and international
conferences. She has supervised over 100 PhD and Master's theses and five
post-doctoral projects. She has served on various organizational and scientific
committees and collaborated with working groups, companies, and producer associations.
Currently, she is the liaison officer of the European Association of
Agricultural Economics (EAAE). Her career is characterized by significant
mobility and internationalization, involving research projects and teaching
collaborations with national and international institutions.
Maria Raquel David Pereira
Ventura Lucas is an Associate Professor with Habilitation in the Department of
Management at the University of Évora, where she teaches courses in Management,
Marketing, Agribusiness, and Sustainability. She holds a degree in Zootechnical
Engineering (1986) and a PhD in Business Management, specializing in
Agricultural Management (1995), from the same institution. She obtained her
Habilitation in Marketing in 2007. Her research focuses on Marketing, Consumer
Behavior, and Agribusiness, including Sustainability, Circular Economy Business
Models, and Green Marketing. With an h-index of 13, she has published 25
articles in journals indexed in Q1/Q2 and 11 in Q3/Q4, and co-authored 40 book
chapters. She has participated in around 180 national and international
conferences. She has supervised over 100 PhD and Master's theses and five
post-doctoral projects. She has served on various organizational and scientific
committees and collaborated with working groups, companies, and producer associations.
Currently, she is the liaison officer of the European Association of
Agricultural Economics (EAAE). Her career is characterized by significant
mobility and internationalization, involving research projects and teaching
collaborations with national and international institutions.