The development of e-commerce has ushered in a golden age. E-commerce product reviews are remarks initiated by online shopping users to evaluate the quality and service of the products they purchase; these reviews help consumers learn the reality of the product. The sentiment polarity of e-commerce product reviews is the best way to obtain customer feedback on products. Therefore, sentiment analysis of product reviews on e-commerce platforms is greatly significant. However, the challenges of sentiment analysis of Chinese e-commerce product reviews lie in dimension mapping, disambiguation of sentiment words, and polysemy of Chinese words. To solve the above problems, this paper proposes a sentiment analysis model ERNIE-BiLSTM-Att (EBLA). Here, the dynamic word vector generated using the Enhanced Representation through Knowledge Integration (ERNIE) word embedding model is input into the Bidirectional Long Short-term Memory (BiLSTM) to extract text features. Then, the Attention Mechanism (Att) is used to optimize the weight of the hidden layer. Finally, softmax is used as the output layer for sentiment classification. The experimental results on the JD.com Chinese e-commerce product review dataset show that the proposed model achieves more than 0.87 in precision, recall, and F1 values, which is superior to classic deep learning models proposed by other researchers; it has strong practicability in sentiment analysis of Chinese e-commerce product reviews.
12 February 2018 in International Journal of Computers Communications & Control
Social network has become the main communication platform for public emergencies, and it has also made the public opinion influence spread more widely. How to effectively obtain public opinions from it to guide the healthy development of the society is an important issue that the government and other functional departments are concerned about. However, the interaction and evolution mechanism between the subject and the environment in the public opinion propagation is complicated, and the public and media attention and reaction to the incident are closely linked with the progress of the incident disposal. And public mining corpus has some shortcomings in the distribution of emotional classification. Only the timely update of artificial rules and emotional dictionary resources, it can handle new text data well. In fact, from the perspective of public opinion propagation, this paper built the network matrix between Internet users through the forwarding relationship, and used the social network analysis method and the emotion mining analysis technology to study the interaction and evolution mechanism between the subject and the environment in the public opinion propagation, and it studied the role of users in the emotional propagation of social networks. This paper proposed a sentiment analysis method on the micro-blog platform, which expanded the emotional dictionary and took sentence and emoticon and sentence patterns into account, which improved the accuracy of positive and negative classifications and emotional polarity analysis of the micro-blog.
The tourism destination image is an intangible value that enhances the internal and external spiritual value of the region. To improve tourist experiences and provide reference for relevant departments, we applied the GooSeeker web data crawler tool and Python data mining kit to crawl and analyze the representative online tourism community data. We conduct an empirical analysis through data from the online tourist community ‘mafengwo’. The result, based on the user-generated content data analysis of online travel community, shows that the tourists' perception of the destination image, cognitive theme and emotional experience has different effects on the tourist experience. This research offers insights into destination image cognitive theme and traveler behavior habits, which can provide guidance for platform and destination managers.
The accurate evaluation of green innovation efficiency is a critical prerequisite for enterprises to achieve sustainable development goals and improve environmental performance and economic efficiency. This paper evaluates the green innovation efficiency of 72 new-energy enterprises by using a hybrid method of Data Envelopment Analysis (DEA) and a random forest model. The non-parametric DEA model is combined with the parametric SFA model to analyze the real green innovation efficiency on the basis of removing environmental factors and random factors. Then, the random forest model based on a nonlinear relationship is used to evaluate factors impacting green innovation efficiency. This paper proposes a comprehensive evaluation method designed to assess the green innovation efficiency of new-energy enterprises. By applying this method, companies can gain a comprehensive understanding of the current performance in green innovation, facilitating informed decision-making and accelerating sustainable development.
Before expressing opinions, most people usually consider the standpoint of their friends nearby to avoid being isolated, which may lead to the herding effect. The words of celebrities in social networks usually attract public attention and affect the opinion evolution in the entire network. This process also causes the similar status quo. In this study, we find that the key figures play the guiding roles in public opinions who undertake the group pressure from information amount. Therefore, we build the cost function on opinion changes to study opinion evolution rules for public persons based on the spreading scope of information and information amount. Simulation analysis reveals that the information amount held by agents will affect the converging speed of public opinions, while enhancing the ability of key nodes may no more effective in guiding public opinion.
Fast iterative soft threshold algorithm (FISTA) is one of the algorithms for the reconstruction part of compressed sensing (CS). However, FISTA cannot meet the increasing demands for accuracy and efficiency in the signal reconstruction. Thus, an improved algorithm (FIPITA, fast iterative parametric improved threshold algorithm) based on mended threshold function, restart adjustment mechanism and parameter adjustment is proposed. The three parameters used to generate the gradient in the FISTA are carefully selected by assessing the impact of them on the performance of the algorithm. The developed threshold function is used to replace the soft threshold function to reduce the reconstruction error and a restart mechanism is added at the end of each iteration to speed up the algorithm. The simulation experiment is carried out on one-dimensional signal and the FISTA, RadaFISTA and RestartFISTA are used as the comparison objects, with the result that in one case, for example, the residual rate of FIPITA is about 6.35% lower than those three and the number of iterations required to achieve the minimum error is also about 102 less than that of FISTA.