In recent years, public awareness and concern of green products have begun to increase. People are starting to pay attention to the ingredients in all the products they use. This condition triggers companies to create beauty products that are environmentally friendly and safe to use. This study aims to determine and explain the effects of environmental knowledge, environmental concern, the green brand image on green purchase intention with perceived product price & quality as a moderating variable. The type of this research is explanatory research with a quantitative approach. The sample used was 100 visitors of The Face Shop at Ciputra Mall Semarang. The sampling technique used was purposive sampling and accidental sampling. Data collection methods used were physical questionnaires and online questionnaires. Data processing using SmartPLS 3.2.8. The results of this study indicate that green brand image and the perceived product price & quality significantly influence the green purchase intention. While environmental knowledge and environmental concern do not significantly influence green purchase intention. The moderation type of perceived product price & quality of environmental knowledge is a quasi-moderator. Whereas the moderating type of variable perceived product price & quality towards environmental concern variables and green brand image is an antecedent.
The Indonesian Ministry of Environment and Forestry released the latest regulation regarding the environmental business rating assessment mechanism in 2021, Proper, which was participated by 2593 companies by adding a new assessment to the element of community empowerment, namely Corporate Social Innovation (CSI). To that end, identifying the institutional approach as the drivers and patterns for corporate social innovation in Gold Proper industries by taking into account the challenges and opportunities faced by the community so that responsibility is transformed into sustainability is essential. This research uses Petrokimia Gresik Ltd (PTPG) and Bukit Asam Pelabuhan Tarahan Ltd (PTBA) as case studies through explanation building. This study finds that the Proper program acts as an essential driver of CSI in Indonesia and is a good lesson learned that drives the transformation of CSR into CSI. However, the application of CSI in companies has not been ideal considering the timing of the enactment of regulations that are still new. The Gold Proper rating industries only rely on adaptation to regional social and economic issues, do not match the company's core competencies, and do not yet have a clear pattern. In addition, the company has not made CSR activities a strategic step and tends to only try to match it with the core capabilities of the company's activities. This study recommends companies develop CSR activities that will be proposed as CSI in a strategic form and provide direct benefits for the community and the company with a direct and comprehensive measure.
5 February 2024 in Environmental and Sustainability Indicators
This study aims to develop scales to measure teachers’ systems thinking and leadership in education for sustainable development (ESD) at an environmental care and culture school, which is important because the school serves as an ESD benchmark for other public schools. However, there is no adequate performance measurement scale that incorporates the three dimensions of the triple bottom line (TBL). The 133 samples in this study were collected from four schools in regencies and cities in Indonesia. We developed a scale to measure teachers’ systems thinking and leadership in ESD. The developed scale was then tested using exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). We found that the teachers had the lowest performance in systems thinking competence compared to other competences, such as ability to plan content and social dimensions. The teachers set a good example by using polite language and gestures but did not model green behavior. The teachers also had low scores in peer participation in external organizations and activities. The scale formulated in this study can be used to measure teacher performance in ESD, although some indicators must be further developed. In the future, purely confirmatory studies can validate the dimensional structure of this exploratory factor analysis.
This research aims to test the direct influence of market orientation and innovation capabilities collaboration, with relationship marketing orientation and excellence as mediating variables, on the marketing performance of the micro industry of wood furniture handicrafts. The data was collected using questionnaires submitted by 242 people, and the analysis was carried out using SmartPLS software. The significant impact of collaborative innovation ability and relational marketing orientation on market orientation was shown to have no effect on competitive advantage. The innovation capabilities of collaborating are known to have no significant impact on marketing performance. Competitive advantage has a relationship with marketing performance, and relational marketing orientation has a significant impact on the ability of collaborative innovation. It was also found that relationship marketing orientation has a significant effect on marketing performance. This study is related to improving the marketing performance of the micro industry of wood furniture handicrafts, which has a limited scope, so the results of this study can't be generalized. It was also difficult to determine if there was any bias from the respondents. The marketing orientation of relationships and competitive advantages have contributed significantly to marketing performance. The wood furniture handicraft micro industry must improve collaboration capabilities with dealers and customers and use this as a strategic component to improve the marketing performance of the woodcraft industry. The novelty of this research is related to the capability of collaboration innovation, which is able to improve the marketing performance of small industries.