In view of the differences of land use structure and ecological environment changes caused by land consolidation projects with different features and landforms, this paper uses the modified ecosystem service value estimation model to quantitatively evaluate the change patterns of the ecosystem service value (ESV) of land consolidation, development and arrangement projects in Hubei Province under plains, hills and mountains to provide a theoretical basis for the ecological transformation of land consolidation. The results show that, compared with the pre-land consolidation period, (1) the total amount of ESV in the land consolidation project areas has increased, whereas the land development and arrangement project areas have decreased. Under the same nature, the growth rate of land consolidation project areas is as follows: hills < plains < mountains, and the loss rate of land development and arrangement project areas are as follows: mountains > plains > hills and hills > mountains > plains, respectively. Under the same landform, the total loss rate of ESV in land development project areas is slightly lower than that in land arrangement project areas. (2) The total amount of ESV in the land consolidation project areas under different natures and landforms of the supply service function shows a decreasing trend, and the total amount of ESV of the adjustment service, support service and cultural service function shows an increasing trend in the land consolidation project areas, whereas the land development and arrangement project areas show a decreasing trend. There is an obvious value transformation process of “ecology for production” in the land development and arrangement areas.

Rural land consolidation projects (RLCPs) have become one of the largest organized human activities to change land use patterns and impact terrestrial ecosystems, and it may also be an important precondition to improving ecosystem service value (ESV). Evaluating the change in ecosystem service value (ESV) is an important basis for measuring the effectiveness of RLCPs. Therefore, this paper, taking RLCPs implemented at County Level in Hubei Province, China, as an example, uses the improved ESV evaluation model to analyze the spatial differentiation of ESV change in RLCPs and then adopts geographic detectors and a geographically weighted regression model to identify the dominant factors affecting the ESV change in RLCPs. The results showed that (1) although RLCPs make the unevenness of land use obvious, they reduce the complexity of land use evidently and improve the dominance of land use significantly; (2) The ESV of RLCPs in 71 counties of Hubei Province increased, with an average increase of USD 2.37 × 10⁷ a⁻¹. The ESV increase is large in central Hubei, while small in eastern and western Hubei. However, the increase rate of ESV is high in eastern and central-north Hubei, while low in western and central-south Hubei. This indicates that RLCPs can effectively promote ESV, but there are significant regional differences, and (3) the ESV increase is positively correlated with GDP and construction scale, but negatively linked with investment and per capita income of rural residents. The ESV increase rate is negatively associated with cultivated land proportion and land use diversification index change, but it is positively related to the change in the land use evenness index. However, their driving effects have significant spatial heterogeneity.