Social entrepreneurship has gained increasing attention as a means to address social problems, including poverty, in Nigeria. Poverty is a major challenge in Nigeria, with a poverty rate of over 40%. Poverty alleviation is critical to achieving sustainable development in the country. Social entrepreneurship can play a key role in addressing poverty by creating jobs, providing access to goods and services, and promoting economic growth. Hence, this study examines bolstering the impact of social entrepreneurship and poverty alleviation for sustainable development in Nigeria. The research focuses primarily on fostering economic, social, and environmental improvements, as well as improving people’s lives. Three hypotheses were formulated to help accomplish the primary objectives of the study. The Opportunity-Based Entrepreneurship Theory, Social Network Theory, and Schumpeterian Theory of Innovation were used to explain the objective of the study. In this study, a purposive sampling technique was used, and 300 copies of structured questionnaires were administered to selected social entrepreneurs of which 262 copies were retrieved and used for the analysis. The data were analyzed using structural and measurement models, and the path coefficient was determined using PLS-SEM. The significance level was calculated using the bootstrapping method. The results from the test of hypotheses showed that; the most significant predictor of poverty alleviation is social innovation (β = 0.376, p < 0.05), followed by the social value (β = 0.314, p < 0.05), and finally, social impact (β = 0.231, p < 0.05). This study concludes that social innovation is fundamental for empowering individuals and communities to lift themselves out of poverty and achieve long-term prosperity. The study recommends that to promote sustainable social entrepreneurship and poverty alleviation in Nigeria, the government can create policies and programs that support social innovation, such as providing access to funding, business training, and mentorship. The government can also collaborate with entrepreneurs and organizations to promote their initiatives and create a supportive ecosystem for social entrepreneurship.

This research aimed to assess the operational and environmental performance of small- and medium-sized enterprises (SMEs) in Nigeria in relation to their adoption of personality-traits taxonomy (i.e., conscientiousness, openness to experience, extraversion, neuroticism or emotional resilience and agreeableness). The survey-based study involved the entire population of SME operators in South West Nigeria, totaling 1842 individuals (i.e., entrepreneurs). Through the use of stratified random-selection methods, a sample size of 420 was chosen. Data was collected, and both structural and measurement models were used to assess it. The results of the study demonstrate that personality traits have a significant influence on how successful SMEs function. The results also demonstrate that personality traits have a positive impact on SMEs’ environmental performance. These findings suggest that sustaining operational and environmental performance may be accomplished by resource allocation, promoting diversity and inclusion, and employing trustworthy assessment methods. To enhance both their overall operational performance and their environmental performance in particular, the study advises SME operators in Nigeria to undertake proper management of personality traits for sustainability. The paper recommends for greater research on this subject and emphasises the necessity of understanding how personality factors impact operational and environmental performance in Nigerian SMEs.

Business sustainability is a factor that businesses, especially SMEs, are giving more and more thought to. Businesses are now looking for methods to integrate sustainable practices into their operations while keeping their business models intact as a result. This study primarily looks at how technology might improve company resilience in order to investigate the connection between SMEs’ business models and their pursuit of sustainability. To enable the study’s main goals be achieved, three hypotheses were developed. The study’s goal was explained using the Resource Based View Theory, Dynamic Capability Theory, and Institutional Theory. By combining purposive and convenience random selection approaches, the researchers performed a field survey of 420 SME operators in Nigeria in order to meet this goal. Smart PLS 3.0 was utilized in the study to evaluate the information gathered. Specifically, they assessed the extent and strength of the correlations between these constructs using path coefficients, t-statistics, R-square values, and p-values. According to the study, technology competence moderates the association between business model innovation and businesses’ resilience, indicating that by utilizing technological skills, business model innovation’s beneficial effects on a firm’s resilience may be amplified. The technology acceptance concept, which contends that adopting new technology may enhance organizational performance, is supported by this research. As SMEs frequently deal with budget limitations and technology difficulties, the study’s findings have significant significance for them. SMEs may be better positioned to survive upheavals and develop resilience by adopting new business strategies and utilizing technical skills. The study discovered that in order to increase their resilience, SMEs must actively adapt to fast-paced and competitive environments using their internal strengths. This indicates that SMEs must assess the value of innovation models in relation to their specific line of business. The study emphasizes the significance of the network interaction between technological innovation, business model innovation, and SMEs’ resilience. The capacity to use technology, which is essential for boosting SMEs’ resilience, strengthens this link. In summary, this study offers a current road map for technical development in the context of novel business models and the resilience of SMEs in Nigeria. This study offers helpful insights for SMEs looking to improve their business models and increase their sustainability in the face of shifting economic and environmental conditions by examining the connections between business model innovation, SMEs’ resilience, and technology.

A firm’s ability to compete effectively depends on matching its internal operations with various exterior contexts. This research investigated the impact of strategic fit orientation on business agility among female entrepreneurs in Lagos state, Nigeria’s non-oil export sector. This study used a descriptive and quantitative approach to gather information from four hundred and two (402) selected female entrepreneurs actively engaged in non-oil exporting activities in the agribusiness, textile, and information and technology business processing industry. The respondents were purposefully determined, while the data were analyzed using measurement and structural modeling. This study reveals that strategic fit orientation significantly mediates firm strategies and business agility. This means that women entrepreneurs should continually develop structures and strategies to stay agile and strategically fit in the business environment. They are to adapt their objectives strategically to reduce potential risks and assess situations and possible consequences of threats to remain dynamic in the business environment. This study addressed the gap between strategic fit orientation and business agility in developing economies.

Nigerian banking institutions in the 21st century face significant workplace challenges, including employee commitment, managerial decision-making issues, perceptions of inequality, unfair treatment and a lack of stability and reliability due to competitive forces. This study investigates the effect of organisational justice variables on employee commitment in a specific sector. A descriptive research approach was used with 361 questionnaires distributed but only 332 returned resulting in a 91.97% return rate. This study used Statistical Packages for the Social Sciences (SPSS) for descriptive statistics and the Structural Equation Model (SEM-PLS) for inferential statistics to evaluate the generated hypothesis. This study reveals that employees' perception of distributive justice significantly influences their commitment; procedural justice affects their normative commitment and interactional justice influences their continuance commitment. It emphasises the importance of understanding the relationship between organisational justice and employee commitment to guide stakeholders in creating fair and positive work environments promoting employee well-being and enhancing organisational outcomes.

In recent years, marketing has shifted as companies increasingly take clear ideological and social stances to establish authenticity and champion causes resonating with their customer base particularly in the global market. This change driven by evolving consumer culture in the Western world reflects consumers' growing expectation for companies to engage actively with social issues. However, this phenomenon of activist brands remains underexplored in Africa especially in Nigeria. Limited literature examines this within the Nigerian context where assumptions suggest that the average Nigerian consumer is indifferent to a brand's activities. This research investigated the influence of brand activism on customer loyalty and the mediating role of perception in this relationship. This study illustrates how brand activism can enhance a brand's positive image and how consumer perceptions of this image can bolster loyalty using the framing and theory of pollution and purity. The research employs a descriptive design and quantitative survey methodology. The results reveal that cause-related marketing significantly predicts repurchase intention. Conversely, corporate philanthropy shows no significant effect on customer advocacy. Additionally, the findings demonstrate a significant indirect effect of brand activism on consumer loyalty mediated by customer perception. This study demonstrates that brand activism positively impacts customer loyalty, supported by perceptual factors observed in Eat'n'Go's Domino's Pizza in Lagos. It is recommended that Domino's Pizza in Lagos, Nigeria consider implementing brand activism to enhance customer repurchase intentions. Future research should expand to other industry sectors and include multiple case studies to enrich the understanding of this evolving branding phenomenon.