Community tourism is generally carried out in areas and communities with a low level of development with a vast natural and cultural heritage that has the potential to attract tourists. Tourism development in these areas must take place in a planned manner, promoting economic, social and environmental development that generates decent employment that improves the quality of life of the population and guarantees the appreciation and conservation of natural and cultural heritage. This study analyzes the conditions of community tourism and the management of the Association of Tourism, Crafts, and Defense of Cultural Heritage Karajía, Amazonas, Peru. The study was descriptive, with a non-experimental cross-sectional design, using a matrix of the minimum conditions as a technique for developing community tourism and the survey of the management with a sample of 50 members of the association. The results show that it is feasible and meets the conditions of the Guidelines for the Development of Community Tourism in Peru to be part of the Community Tourism Strategy by the Ministry of Foreign Trade and Tourism with a score of 26.84, and the management of the Association of Tourism, Crafts, and Defense of Cultural Heritage Karajía presented a medium level with 72%. It was concluded that the community tourism enterprise managed by the Karajía Communal Tourism Association meets the minimum conditions for developing community tourism in Peru, however, it needs to strengthen the management of the enterprise.
Tourism boosts the regional economy and encompasses various sectors that determine its potential, promoting economic, environmental and social development by generating the creation of small and medium-sized enterprises and employment, thus improving people’s quality of life. In this context, an analysis of the structural changes in the number of visitors to the Kuélap archaeological site in the region of Amazonas, Peru was conducted. The closure of the Kuélap Monumental Archaeological Zone was selected as the object of analysis since the Kuélap archaeological site constitutes the most prominent tourist resource in the department of Amazonas and is the main attraction for tourists to visit. This study was carried out by using an analytical and descriptive approach, with a non-experimental longitudinal and cross-sectional design. Data from the Ministry of Foreign Trade and Tourism (MINCETUR) were used, and the perspective of tourism providers by means of a survey applied to a sample of 83 entrepreneurs in Chachapoyas, Tingo and La Malca was analysed. The results show that the implementation of cable cars in Kuélap has had a positive impact of 54% on sales and employment, while the COVID-19 pandemic has had a negative impact of 81%. On the other hand, the closure of the archaeological site has had a negative impact of 52%. Any negative impact on the Kuélap archaeological site resulted in a slowdown in the regional economy. In conclusion, from the point of view of visitor records and the perspective of tourism providers regarding structural changes, social impact is reflected in different economic sectors and, therefore, in the development of the local and regional economy. It is essential to consider these aspects when making decisions and developing strategies to promote tourism in the region in order to improve the quality of life of its residents (social, economic and cultural well-being).
This study assesses the economic contribution and motivations of tourists attending the Raymi Llaqta festival in Chachapoyas, Peru. This study used an econometric analysis based on the application of two types of regression models: non-zero truncated Poisson regression and zero-truncated negative binomial regression. Data were collected through face-to-face structured interviews with domestic and foreign tourists who visited Chachapoyas during the festival. Results indicate significant spending on accommodation, food, transportation, and activities. Tourist satisfaction averaged 3.7, with notable appreciation for the festival’s variety, authenticity, local hospitality, and safety. While both foreign and domestic tourists expressed positive views on the cultural representation and organization of the event, they suggested improvements in hygiene and promotional efforts. Despite using a structured questionnaire, response bias could affect the accuracy of self-reported experiences. This research provides valuable insights into the festival’s direct economic impact on the local economy and highlights the importance of high tourist satisfaction for effective marketing strategies.
La investigación tuvo como objetivo determinar el nivel de participación de las mujeres en el mercado laboral en comparación a los hombres en la región Amazonas. La investigación es descriptiva con una población constituida por series anuales de la fuerza laboral femenina y masculina de la región Amazonas, 2010-2020. La técnica utilizada fue el análisis documental y el instrumento la ficha de registro. Los resultados indican que la Población Económicamente Activa (PEA) Femenina ocupada fue en promedio 40.91% mientras que los hombres 59.08%; la tasa de actividad en mujeres es menor en 18.1%, evidenciando una baja representación, en cuanto al empleo formal e informal es de 1.7% y 3% respectivamente, los subempleados en su mayoría son mujeres con un 78.4%; en el sector primario, secundario y terciario la participación es de 52.2%, 43.8% y 4% respectivamente. Se concluye que la PEA femenina tuvo un nivel medio de participación, una alta tasa de actividad y ocupación en el empleo informal; la tasa de mujeres ocupadas adecuadamente empleadas es baja y la mayoría están subempleadas. Finalmente, la Población ocupada del sector primario y terciario presentan un nivel medio, y el secundario un nivel bajo de participación.