This paper aims to evaluate customer perceptions regarding the benefits generated by sustainability 4.0 in the banking sector through a survey. A structured questionnaire was developed with 55 factors divided into economic, social, and environmental dimensions. A total of 90 questionnaires were collected. Descriptive statistics and Kendall’s coefficient of agreement were used with the intention of measuring the degree of agreement or disagreement between bank customers’ responses. The results indicated a positive perception of customers regarding the relationship between sustainable practices and economic, social, and environmental aspects, with a relatively high agreement. The best-rated benefits were related to economic and environmental aspects, such as reducing service time and efficient use of digital resources. However, there was a diversity of opinions regarding social aspects, with some issues receiving lower ratings, especially related to the permanence of employees and the autonomy of elderly customers. This suggests concerns about the impact of technology on maintaining banking jobs and the accessibility of financial services for specific groups, such as the elderly. It is concluded that by focusing on customer perception, the study offers a holistic view of the implications of sustainability 4.0, going beyond traditional analyses focused on organizations.

The main aim of this paper is to analyze, through the Interpretive Structural Modeling (ISM) methodology, the contextual relationships between the systematization of benefits influenced by Industry 4.0 technologies in the banking services sector from the perspective of Sustainability 4.0. The proposed ISM approach was structured based on 14 benefits capable of influencing Sustainability 4.0 in the services sector through I4.0 technologies. The results showed that Macro (5) and Customer (8) benefits have a direct influence on all other S4.0 benefits in the banking sector. The article presents valuable managerial implications for managers of organizations that intend to or currently use 4.0 technologies in the banking services sector. A priori, the search for economic advantages appears to be a catalyst with greater influence on the model. However, this is not entirely evident, since there appears to be a strong interconnection between social, environmental, and economic benefits. This suggests that the search for other attributes beyond financial aspects can generate advantages for the organization considered essential for the type of business explored.

TI GREEN consists of an aggregate of ways to use technological resources in a more sustainable way. Thus, this article aims to evaluate the perception of Green IT practices aimed at sustainable development in a public educational institution in the state of Pernambuco, from the point of view of the institution's employees. With regard to methodology, the study was classified as to approach, as qualitative through a case study applied in a public educational institution, located in Pernambuco, northeastern Brazil. With the intention of answering the objectives of the research, a semi-structured interview was used, with a sample represented by a total of 15 interviewees crowded in the rectory of the researched public teaching institution. The sample was collected for convenience and the results are characteristic of this sample. The results showed that regarding the overall sustainable development of the institution, employees have a bad or very bad view of the institution's sustainable development practices. Regarding the Green IT practices, it was possible to verify that most employees are unaware of the legitimate practices. In this way, this article highlights the importance that Green IT implementation can have on sustainable awareness at an individual and institutional level.