This publication highlights the strategic combination of the preservation of heritage and innovation for supporting the sustainability of traditional crafts in Europe. Demonstrating both challenges and opportunities faced by artisans, there is a need to balance cultural authenticity and the pressures of current markets and environmental imperatives. The research has explored interventions at three levels of craft practice, education, and training and recommends practical directions on short- and long-term bases. Key findings include new materials and technologies to revitalize crafts, the integration of digital tools in education, and cross-border collaboration, which are considered vital for enhancing the visibility and viability of traditional crafts. The circular economy principles and eco-certifications emerge as key to aligning traditional crafts with global sustainability goals. The analysis also highlights cultural policies and funding mechanisms as a means of encouraging innovation and promoting the resilience of the craft sector. The publication, by weaving together case studies, policy analysis, and strategic recommendations, provides a comprehensive roadmap for stakeholders—from artisans and educators to policymakers and researchers—to ensure that the legacy and relevance of Europe’s rich craft heritage continue.

Traditional ethnographic methods have long been employed to study craft practices, yet they often fall short of capturing the full depth of embodied knowledge, material interactions, and procedural workflows inherent in craftsmanship. This paper introduces a digitally enhanced ethnographic framework that integrates Motion Capture, 3D scanning, audiovisual documentation, and semantic knowledge representation to document both the tangible and dynamic aspects of craft processes. By distinguishing between endurant (tools, materials, objects) and perdurant (actions, events, transformations) entities, we propose a structured methodology for analyzing craft gestures, material behaviors, and production workflows. The study applies this proposed framework to eight European craft traditions—including glassblowing, tapestry weaving, woodcarving, porcelain pottery, marble carving, silversmithing, clay pottery, and textile weaving—demonstrating the adaptability of digital ethnographic tools across disciplines. Through a combination of multimodal data acquisition and expert-driven annotation, we present a comprehensive model for craft documentation that enhances the preservation, education, and analysis of artisanal knowledge. This research contributes to the ongoing evolution of ethnographic methods by bridging digital technology with Cultural Heritage studies, offering a robust framework for understanding the mechanics and meanings of craft practices.

Traditional European craft practices face dual pressures: the erosion of tacit knowledge held by aging practitioners, and the risk of cultural homogenization through uninformed digital adoption. This paper presents a comparative analysis of a structured design pilot conducted across five Representative Craft Instances (RCIs): glassblowing, tapestry, marble/silversmithing, porcelain, and woodcarving within the Horizon Europe CRAEFT project. Drawing on co-creative workshops, motion capture pipelines, physically based rendering (PBR), interactive simulation, and additive manufacturing, we analyze how context-specific digital tools performed as mediators rather than modernizers across heterogeneous craft domains. Cross-domain analysis reveals that digital tools achieve cultural legitimacy only when introduced through co-creative, practitioner-led cycles; that gesture and tacit knowledge are transferable via structured computational pipelines; and that methodological portability, not workflow replication, is the appropriate model for cross-context scaling. Implications are discussed for sustainable heritage policy, design education, and the development of craft-sensitive digital infrastructure in Europe.

Traditional European craft practices face dual pressures: the erosion of tacit knowledge held by aging practitioners, and the risk of cultural homogenization through uninformed digital adoption. This paper presents a comparative analysis of a structured design pilot conducted across five Representative Craft Instances (RCIs): glassblowing, tapestry, marble/silversmithing, porcelain, and woodcarving within the Horizon Europe CRAEFT project. Drawing on co-creative workshops, motion capture pipelines, physically based rendering (PBR), interactive simulation, and additive manufacturing, we analyze how context-specific digital tools performed as mediators rather than modernizers across heterogeneous craft domains. Cross-domain analysis reveals that digital tools achieve cultural legitimacy only when introduced through co-creative, practitioner-led cycles; that gesture and tacit knowledge are transferable via structured computational pipelines; and that methodological portability, not workflow replication, is the appropriate model for cross-context scaling. Implications are discussed for sustainable heritage policy, design education, and the development of craft-sensitive digital infrastructure in Europe. A cross-RCI comparative assessment matrix evaluates all five domains across seven analytical dimensions: practitioner adoption, perceived usefulness, cultural legitimacy, technical maturity, sustainability impact, transferability potential, and educational effectiveness. Finally, practitioner reflective accounts from participating designers and craftspeople are presented to ground the analytical findings empirically.

This paper presents the design and evaluation of an interactive simulator for plaster turning in porcelain slip-casting. Whereas most virtual pottery systems model clay deformation, our tool simulates the subtractive shaping of rigid plaster blanks, an essential intermediate step in mould-master production. Co-designed with expert practitioners through a user-centred process, the simulator follows workshop practice from blank preparation to the geometric constraints of the turning wheel. We report five iterative prototypes and show how expert feedback replaced generic sculpting metaphors with task-faithful interactions, including correct hand positioning, rotation-dependent turning, and authentic preparatory routines. Our evaluation suggests that the system supports the acquisition of tacit procedural knowledge while also producing geometric data compatible with physically based rendering workflows. This research contributes to the digital preservation of intangible cultural heritage by making the material reasoning of porcelain manufacture accessible in a virtual environment.