Using a database of potential, possible, or probable predatory scholarly open-access journals, the objective of this research is to study the penetration of predatory publications in the Brazilian academic system and the profile of authors in a cross-section empirical study. Based on a massive amount of publications from Brazilian researchers of all disciplines during the 2000–2015 period, we were able to analyze the extent of predatory publications using an econometric modeling. Descriptive statistics indicate that predatory publications represent a small overall proportion, but grew exponentially in the last 5 years. Departing from prior studies, our analysis shows that experienced researchers with a high number of non-indexed publications and PhD obtained locally are more likely to publish in predatory journals. Further analysis shows that once a journal regarded as predatory is listed in the local ranking system, the Qualis, it starts to receive more publications than non-predatory ones.