Purpose: The devastation of Ukraine's transport infrastructure during the ongoing conflict has created immense challenges and a unique opportunity to rethink and rebuild the nation's logistics system for the twenty-first century. This paper investigates how integrating sustainable and smart logistics centers can catalyze Ukraine's economic recovery and future competitiveness. Methodology: Drawing on a mixed-methods approach, including satellite-based damage assessments, comparative analysis with leading European logistics models, and in-depth case studies of Ukrainian logistics hubs, the study explores both the obstacles and the transformative potential of digitalization, automation, and green technologies in the Ukrainian context. Results: The findings reveal that while Ukraine faces severe barriers, such as regulatory fragmentation, underinvestment in digitalization, and a legacy of war-related destruction, there are clear pathways forward. International best practices, particularly those from Germany, France, and Poland, demonstrate that multimodal, technology-driven logistics centers can accelerate recovery and foster sustainable growth. Case studies from Lviv and Odesa show that even amid a crisis, adopting solar energy and automated systems leads to measurable efficiency gains and cost reductions. The research also highlights the critical importance of harmonizing Ukrainian regulations with European Union standards, leveraging EU funding for corridor modernization, and fostering public-private partnerships to drive innovation. Theoretical Contribution: Theoretically, the paper advances the understanding of logistics center development in transition economies, proposing a framework synthesizing digital, environmental, and organizational innovations. Practical Implications: It offers policymakers and industry leaders actionable recommendations for regulatory reform, investment prioritization, and technology adoption to position Ukraine as a future leader in sustainable, smart logistics within the European transport network. Sustainable Development Goals (SDGs): SDG 9: Industry, Innovation and Infrastructure; SDG 11: Sustainable Cities and Communities; SDG 12: Responsible Consumption and Production; SDG 13: Climate Action

Purpose: This study explores the challenges and opportunities of Mobility as a Service (MaaS) in meeting the needs of tourists in urban environments, aiming to provide insights into its potential for enhancing urban tourism mobility. Methodology: The research employs a mixed-methods approach, combining a systematic literature review, comparative case study analysis of four European MaaS schemes, and a conjoint choice experiment with 500 international tourists. Results: The study reveals that MaaS offers diverse mobility services catering to various tourist needs, with integrated transport modes and competitive pricing being the most valued attributes. Tourists demonstrate willingness to pay for enhanced MaaS features, with preferences varying across demographic segments. Key challenges identified include regulatory barriers, data sharing issues, and the need for stakeholder collaboration. Theoretical contribution: This research extends the understanding of MaaS in tourism contexts, addressing a significant gap in the literature. It provides a conceptual framework for analyzing MaaS in urban tourism and offers empirical evidence on tourist preferences and willingness to pay for MaaS attributes. Practical implications: The findings offer valuable insights for MaaS providers, urban planners, and policymakers in developing and implementing MaaS solutions tailored to tourist needs. The study highlights the importance of flexible package designs, stakeholder collaboration, and addressing regulatory challenges for successful MaaS implementation in urban tourism contexts. Sustainable Development Goals (SDGs): SDG 11: Sustainable Cities and Communities; SDG 7: Affordable and Clean Energy; SDG 9: Industry, Innovation and Infrastructure; SDG 12: Responsible Consumption and Production; SDG 13: Climate Action

The article examines the problems of the operation of the enterprise's logistics system, which are relevant and require immediate resolution by optimizing logistics costs and improving the operation of this system as a whole. The connection between the optimization of logistics costs and the strengthening of the company's competitive advantages due to the successful selection of contractors, optimal product distribution channels, modeling of logistics systems and chains, and the creation of conditions for resource conservation is substantiated. The quality of logistics processes is reflected in the effective indicators of the transport company's activity, as costs aimed at the use of labor, means and labor items are minimized. The logistics system of a modern company is increasingly becoming the subject of scientific research and development as a key form of automation, integration, optimization and management of material resources and information flows circulating in business units. The issue of optimization of logistics costs of production enterprises is characterized by incompleteness and requires further scientific research. The quality of logistics processes is reflected in the effective indicators of the enterprise's activity due to the minimization of costs for the use of labor, funds and labor items. The main types of logistics costs were analyzed in the article. And also the need to determine the presence of hidden types of logistics costs was noted. It was outlined that the complexity of determining logistics costs is caused by the influence of internal and external environmental factors. Changes in the structure of logistics costs were analyzed based on the data of the investigated enterprise. The impact of labor costs on logistics workers of the selected enterprise was considered and the dynamics of costs associated with the provision of logistics services on the total amount of logistics costs was analyzed. It was determined that the relationship between the total logistics costs and the set of their factor characteristics is a close direct one. Correlation-regression analysis to identify influencing factors on the behavior of logistics costs of the analyzed enterprise was performed. It was substantiated that the definition of factors and their influence on logistics costs make it possible to influence the costs of the enterprise and ensure the attractiveness of the product for consumers. The influence of logistics levers on the profitability of the enterprise was schematically displayed. The indicators of logistics cost management assessment, which provide an opportunity to form a qualitative description of the state of the enterprise's logistics system, were given in the article.

Essence and importance of diagnostics of condition of a motor vehicle enterprise were discussed in the article. The existing potential that a company should use to choose its own strategic development was analyzed. It was outlined that organizational and economic mechanism of stable development of a motor vehicle enterprise is based on system of assessing stability of a enterprise in a conditions of an unstable external environment of operation. The basic components of sustainability of a motor vehicle enterprise were identified and analyzed, in particular: the safety of operations, the presence of competitive advantages and the quality of the provision of transport services. Analysis of impact of macroenvironmental factors on the operation of the selected transport enterprise was carried out. At the same time, the manifestations of the influence of specific factors and the nature of the influence of the factors were indicated. Evaluation of the degree of influence of factors on the selected enterprise is carried out by experts on a rating scale.It was determined that political, scientific and technical factors have the greatest positive influence on the enterprise. Economic, legal and natural factors exert the most negative influence. The article stated that competitiveness of a motor vehicle enterprise is a decisive factor determining a stability of enterprise's functioning.Directions of the system for ensuring high competitiveness of a transport enterprise were proposed. The key aspects of ensuring a sustainable development of an enterprise, on the basis of which it is possible to evaluate a competitiveness of an enterprise using the grapho-analytical method, were proposed. A graph-analytical model of the potential of the selected enterprise was built with a reflection of resource, investment, marketing, organizational, innovation and production potentials. The conclusion about incomplete use of all types of potential was made on the basis of the carried out assessment of potential of a motor transport enterprise. Unused potential is a reserve for increasing the company's competitiveness in future periods. The «hexagon of potential» of the selected enterprise was characterized by correct form and balanced management.

One of the most promising markets, which is protected from cyclical changes that occur in the economy and shows growth in the conditions of military operations, is the market of road transport, which is developing rapidly, which includes the goods of basic necessity. Maintaining competitiveness and strengthening the advantages of motor transport enterprises of this industry is largely determined by the ability to optimize all processes of value creation that continuously circulate in their supply chains - from the supply of raw materials to the service of the end user. The success of these tasks largely depends on the correct configuration of the logistics system of the enterprise itself, as well as on the synchronization of its work with other, no less important areas - the study of the market conditions of road transportation, customer and producer service. This largely explains the relevance of the study of the road transport market situation, the use of the network logistics system in the road transport market, as one of the progressive scientific and applied directions of flow process management. The road transport market of Ukraine is increasingly becoming the subject of research and development as a form of optimization, automation, integration and management of material and information flows circulating within business units. The paper proposes a methodology for determining the state of the road transport market of Ukraine and the efficiency of delivery in the modern conditions of the functioning of transport systems. The methodology of the influence of micro and macro factors of the market environment is given. This made it possible to determine the main factors of permanent and indirect effect on the situation of the road transportation market of Ukraine.