Sara Anjos

Sara Anjos

orcid

Research Focus & Metrics

Academic Career Length

19Years (2008-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

View All Publications
1 September 2022 in Advances in Hospitality and Tourism Research (AHTR)
Verified
Journal Article
Closed access
PDF file
GGGisele Garci̇a
Gisele Garci̇a
SASara Anjos
Sara Anjos
SDSeden Doğan
Seden Doğan
This article aims to present the evolution of online travel agencies, the main themes, authors, and methodologies, through a systematized review. The analysis has focused on 61 papers published from 2009 until 2020. The research was limited by the journal ranking in the subject category tourism, leisure and hospitality management in the Scimago Journal and Country Rank. Field research is the most frequent in studies in the area. However, the interest in experiments and content analysis grows, using the content generated by customers in the online travel agencies. This study helps to collaborate in the authors’ decision-making regarding the methodology to be used and which authors are being negotiated in future research. The results showed how the theme has evolved, changes in approaches, the way online travel agencies report to their partners (often in a conflictual way) and customers, pointing out new trends to be studied. There was no literature review about online travel agencies published in the journals used for this research, to the best of our knowledge. Cover many years and expand the search to other academic journals is our suggestion for future research.

25 October 2018 in Journal of Quality Assurance in Hospitality & Tourism
Verified
Journal Article
Closed access
JMJessica Vieira de Souza Meira
Jessica Vieira de Souza Meira
SASara Anjos
Sara Anjos
CFChristian Daniel Falaster
Christian Daniel Falaster
The growing competition in the hotel industry is one of the main challenges of this segment, which increasingly depends on the ability to innovate. Thus, this article aims to analyze the impact of innovation on the performance of employees and hotel organizations. This is an exploratory study, with a quantitative approach using a structured computer-administered questionnaire to 73 managers of hotel chains, located in Brazil, which correspond to 792 hotels. Data analysis used multiple linear regression method with SPSS software to find out the relationship between the factors of innovation (communication, processes, leadership, and strategy) and the performance of employees and hotel organizations. Results show that the factors of communication, leadership, and strategy directly influence the performance of the employees. However, only the leadership factor directly affects the performance of hotel organizations.

18 January 2021 in Tourism Planning & Development
Verified
Journal Article
Closed access
TPTércio Pereira
Tércio Pereira
SASara Anjos
Sara Anjos
Corporate social responsibility is increasingly presented as one of the leading resources to achieve a mutually positive relationship between companies and society. Therefore, this investigation aims to create a CSR measurement model based on residents' commitment and support to the growth of tourism. The proposed hypotheses were confirmed, pointing out that the CSR practices implemented by the lodging facilities, directly and indirectly, are added to the commitment and support to the expansion of tourism, with a strong relationship with the perceived benefits and satisfaction. The perceived benefits functioned as a mediating variable between economic and social aspects and the community's support and commitment to tourism. Community satisfaction mediated the relationship between environmental factors and support for tourism. The findings offer critical implications for the accommodation sector concerning well-being, economic gains, and success in the industry, feeling of belonging, protection, awareness, and communication related to environmental aspects.

30 May 2019 in Sustainability
Verified
Journal Article
Open access
PDF file
CCCálidon Costa da Conceição
Cálidon Costa da Conceição
FAFrancisco Antonio Dos Anjos
Francisco Antonio Dos Anjos
SASara Anjos
Sara Anjos
Objective: The development of tourism is one the main objectives of managers seeking a greater competitive advantage for destinations. To achieve this objective, the political-institutional structure related to public and private organizations involved in the Brazilian scenario of tourism activities deliberately operate in the format of Regional Tourism Organizations—RTOs, which started in 2004. In this context, the aim of this study arose, which is to analyze the power relations of Regional Tourism Organizations of tourist regions. Design/Methodology: This research adopted a qualitative and quantitative approach, with data collection through documents, laws, reports and information about the RTOs and questionnaires in forms applied to 27 representatives of the public sector, 14 representatives of private sector and six representatives of the third sector, from a total population of 89 active members of the Regional Tourism Organizations: Costa Verde e Mar (state of Santa Catarina), Hortênsias (state of Rio Grande do Sul), and Costa das Dunas (state of Rio Grande do Norte). During the application of the forms, interviews were carried out, totaling 47 interviews with members of the RTOs. Quantitative analyses were generated by mean, mode, absolute and relative frequencies, multiple responses and dispersion graph, with the use of descriptive analyses. The qualitative analyses involving documents were descriptive, and those involving oral information were carried out using analysis of content of Bardin (1977). The different methods that were used in an interrelated manner and helped in the analysis of the data coming from the application of forms (quantitative), official documents (laws/decrees, regulations and statutes), and interviews with actors of the regional tourism organizations (qualitative), enabled the measurement of the effectiveness of the process of management of RTOs in relation to the dimension Power Relationship and the variables analyzed Representativeness, Harmony, Trust and Decision-Making Power. Results: As a result, it was seen that the regional tourism organizations of the tourist regions operate in an effective manner in the public or private sectors and that they involve the management of shared practices by the regional tourism organizations in the destinations studied in terms of representativeness, harmony, trust and decision-making power. Novelty/Value: This research theoretically deepened for the academy the theme of regional governance and power relationship between public and private actors in tourism who are important for the competitive performance of a tourist destination. It also analyzes how the management and governance of regional tourism organizations behaves in terms of power relationships.

30 November 2019 in Food Research International
Verified
Journal Article
Closed access
KRKelly Lameiro Rodrigues
Kelly Lameiro Rodrigues
AEAnita Eves
Anita Eves
CNCaroline Pereira das Neves
Caroline Pereira das Neves
BSBruna Kerstner Souto
Bruna Kerstner Souto
SASara Anjos
Sara Anjos

31 January 2024 in Tourism & Management Studies
Verified
Journal Article
Open access
PDF file
SASara Anjos
Sara Anjos
VKVitor Roslindo Kuhn
Vitor Roslindo Kuhn
The objective was to analyse the innovation influenced by transformational leadership in restaurant industry performance. The online questionnaire was applied via Amazon Mechanical Turk. Data collection reached 254 restaurant sector professionals, and their responses were analysed using descriptive statistics, correlation, and multiple regression. The results indicated that the innovation dimensions (menu, experiential, promotion, and technology) correlate positively and highly with transformational leadership. Innovations' impact and predictive power on restaurant performance were assessed, with leadership level as a weighting. The innovations related to the menu have the highest positive impact, followed by the innovations in promotion and experience. However, the innovation in technology had no significant impact. The result of the study provides theoretical and empirical contributions to the restaurant industry, generating propositions of innovative actions and highlighting the importance of transformational leadership. In the end, innovation is a critical part of any strategy to strengthen competitiveness and must be actively managed by leadership, stimulating the generation of new ideas and their conversion into marketable solutions.