(1) Background: Contemporary enterprises are putting more and more emphasis on shaping lasting and effective relationships with clients. This is not an easy task, especially in the conditions of Marketing 4.0, which imposes on enterprises the need to holistically consider the needs as well as the skills and inventiveness of customers. It can be assumed that Clients 4.0 require both changes in the scope of business processes and shaping communication with their environment. That is why it is important today to skillfully and correctly determine the complexity of communication with Clients 4.0, as well as to determine the importance of communication with clients for the development of enterprises—especially those operating in innovative industries. (2) Methods: Empirical research was carried out on a sample of 100 innovative enterprises listed on the NewConnect market in Poland. The respondents were managers at various levels. Two indicators were constructed based on these assessments: Customer Relationships Importance Index (CRII) and Customer Communication Complexity Index (CCCI). (3) Results: It was determined that the complexity of communication of innovative enterprises with customers is at a high level. What is more, the importance of relationships with Customers 4.0 for the development of innovative enterprises is at a high level. It was also indicated that there is no correlation between the level of complexity of relationships with Customers 4.0 and the importance of these relationships for the development of innovative enterprises. (4) Conclusions: Based on the survey, it can be assumed that the relations with Clients 4.0 have the greatest share in shaping the development of innovative enterprises in the areas of minimizing the number of complaints, financial liquidity and efficiency of core business processes. It is also important that, in shaping the complexity of communication with Clients 4.0, enterprises mainly consider traditional phone calls and email account.

The health care system is a key element in the functioning of any country. However, depending on the level of funding, the number of medical staff and their availability, there are significant discrepancies in the health care systems of different countries. This article presents a picture of the Polish health care system compared to the systems of other selected OECD countries. The comparison was made on the basis of selected indicators concerning financing, medical and nursing staff as well as patient satisfaction with the availability and quality of healthcare. The aim of this article is to analyze the Polish health care system and compare it with other selected OECD countries’ health care systems. A literature review, secondary data analysis and statistical analyses were used as the research method. The ranking was prepared using Hellwig’s linear ordering method. Ten indicators related to financing, medical and nursing staff, and residents’ opinions on the availability and quality of medical services were selected for the analysis. The presented results clearly indicated that Norway, Germany and Switzerland have the best health care systems. The Polish system takes one of the last places in developed classification. The conducted analysis indicates the need to introduce changes to the health care system and the need to implement solutions from countries where health care systems have been indicated as the best.

This article is focused on whether and to what extent the measures taken by cities’ shape their creative and intelligent space safety. For this purpose, research was carried out among medium and large cities in Poland. The analysis of the obtained results showed that, although projects shaping the creative and intelligent space of medium and large cities are undertaken in order to increase the broadly understood security, they are not treated as a priority. Subsequently, security projects implemented in the selected cities were presented.

This article discusses the importance of 28 different activities—aimed at shaping innovative processes, e.g., connected with costs and efficiency, employment, production waste, cooperation with external entities, innovation policy and regulations, social acceptance, as well as value management—in ensuring the security and sustainable development of enterprises in the environment. The objective of the study is to estimate the level of the importance of specific factors/activities related to shaping the frugal innovation processes in ensuring the security and sustainable development of enterprises, as well as the identification of the main groups of these factors/activities, and the comparison of enterprises in terms of the importance of these factors/activities in ensuring security and sustainable development. The study used both an inductive and a deductive approach. It used the cluster analysis (k-mean method), the analysis of descriptive statistics, and the following statistical tests: Kolmogorov–Smirnov test for one sample, Kruskal–Wallis test for independent samples, and U Mann–Whitney test for independent samples. In the study, four basic components were identified, which were used for subsequent quantitative verification of six research hypotheses. The study included 200 large enterprises from the most innovative sectors in Poland. The study showed that factors/activities related to the implementation of frugal innovation processes are of moderately high importance in ensuring the security and sustainable development of enterprises in the environment, as well as innovative enterprises that are dominated by entities characterized by the high importance of all factors/activities related to the implementation of frugal innovation processes in ensuring their safety and sustainable development in the environment. Furthermore, there are no statistically significant differences between enterprises in the importance of factors/activities related to the implementation of frugal innovation processes in ensuring the security and sustainability of these enterprises in the environment in the case of entities with different: lengths of service (i.e., the age of the enterprise), scale of operation, average annual turnovers, as well as profile of operation (i.e., the sector).

Contemporary cities are complex systems in which there are many interactions and dependencies in relation to the environment. Currently, the development of cities and their safety are among the most important international socio-economic processes. The movement of people to larger agglomerations from smaller towns creates a variety of relationships between actors and often leads to very complicated lives in urban space. Features of contemporary cities include urbanization, personal development opportunities, labor markets, and infrastructure, as well as technological and cybernetic networks that optimize all the processes taking place in agglomerations. It should be emphasized that the main goal of public management in urban space is to create various solutions in the field of safety and thus to improve the quality of. In this respect, the role and influence of stakeholders on the processes of smart and safe city development are important. At each stage of activity, the City Council, local communities, economic entities, scientific institutions, and municipal enterprises are important for a city’s safety. This article emphasizes the importance of stakeholders in the process of managing a safe city. The article presents a literature review, as well as research results based on the example of Polish cities, presenting the importance of stakeholders in managing safe cities.

Over the past decade, the number of studies investigating corporate social responsibility (CSR), its drivers and benefits has been growing. However, several gaps still remain. Previous research mostly investigated customer perceptions of CSR, leaving the employee perceptions in the sidelines and accordingly neglecting the employee importance. Furthermore, although acknowledging that employee perception of CSR is beneficial for the organisation, most of the previous studies have focused on employee attitudes as a desirable outcome forgetting about the employee behaviour, including organisational citizenship behaviour (OCB), which can be a source of competitive advantage. Moreover, although values have been recognised as key determinants of human attitudes and behaviour, it seems that the potential of values, including the universalism values, for driving the employee perception of CSR and OCB has not been revealed. Trying to close the gap, the paper aims at revealing the relationship between the employee perceptions of CSR, employee OCB and universalism values. In doing this, quantitative data were collected (301 responses in total). Consistent with the expectations, the survey indicated that employee perceptions of CSR directed at four main stakeholder groups, namely employees, customers, government, and social and non-social stakeholders had a positive effect on OCB. As it was expected, universalism values drive both the employee perception of CSR and employee OCB. Moreover, the findings support the idea that the employee perception of CSR partly mediates the relationship between the universalism values and OCB. Generally, the obtained results highlight the necessity for organisations to invest not only in CSR, but also in employee perceptions of CSR, as this could drive extra-role employee behaviour, namely OCB.