Changing the needs of students in the consumption of information requires teachers to constantly search for new teaching methods, which, in turn, indicates the construction of their own learning strategy and its optimization. In this article, the authors present their own experience in developing a lecture learning strategy built on their own experience. Personal experience of teaching led to the emergence of the hypothesis that a change in the type of information provided (for example, from presentation to video, then to discussion, etc.) and the frequency of repetitions of important aspects of the topic can improve the learning. To test this hypothesis, the article attempted to use econometric modeling methods that made it possible to optimize the learning strategy taking into account the indicated factors.