As cities become increasingly complex, Information and Communication Technologies (ICTs) bring smartness into organisations and communities, contributing to a more competitive tourism destination, i.e., smart tourism destinations. Enhanced information access coupled with a new kind of tourists avid for online content and predisposed to share information on social media, allows for a better understanding of tourist behaviour regarding their spatial distribution in urban destinations. Thus, smart tourism portrays individuals as information makers, refining the available alternatives for tracking their location. Big data analytics is a technology with the potential to develop Smart City services. From the analysis of the spatial distribution of tourists in the city of Lisbon based on data collected from the ‘Panoramio’ social network, we identify the most popular places in the city in a context of tourist visits. This new data largely contributes to understanding the consumption of space within urban tourist destinations and therefore enables us to differentiate the overcrowded places from the ones with potential to grow. This allows decision-makers to imagine new ways of planning and managing towards a sustainable ‘smart’ future.

Agent-based models (ABMs) are becoming more relevant in social simulation due to the potential to model complex phenomena that emerge from individual interactions. In tourism research, complexity is a subject of growing interest and researchers start to analyse the tourism system as a complex phenomenon. However, there is little application of ABMs as a tool to explore and predict tourism patterns. The purpose of the paper is to develop an ABM that increases knowledge in tourism research by (i) considering the complexity of tourism phenomenon, (ii) providing tools to explore the complex relations between system components and (iii) giving insights on the functioning of the system and the tourist decision-making process. A theoretical ABM is developed to improve knowledge on tourist decision-making in the selection of a destination to vacation. Tourists’ behaviour, such as individual motivation, and social network influence in the vacation decision-making process are hereby discussed.

Agent-based modelling (ABM) is an emerging approach in tourism research. Despite the natural fit between theories of tourism as a complex, interconnected system, and the generative approach supported in ABM, there has been only limited integration within mainstream tourism research. This research letter reports on a recent gathering of tourism ABM researchers to define the main challenges that face the adoption of ABM in tourism research. These include technical, communications, and novelty issues. In response to these challenges, three potential strategies to ease adoption are outlined: education, awareness, and interdisciplinary teams. These findings are framed as a call for increased attention to the fit of ABM within tourism research, and a framework for negotiating constraints to adoption of this technology.