Purpose: The purpose of this study is to verify some relationships between entrepreneurial attitude, university environment, entrepreneurial culture and entrepreneurial training, which can be used to promote entrepreneurship among university students.Design/methodology/approach: A sample of 3,005 questionnaires answered by students from ten universities in Colombia was gathered and partial least squares structural equation modelling (PLS-SEM) was used for the analysis.Findings: The results show that the more a student perceives an entrepreneurial culture and the more training he or she receives, the more entrepreneurial attitude he or she will have. Also, it was found that entrepreneurial culture has a positive effect on university environment, and the latter has a positive effect on entrepreneurial training.Research limitations/implications: The main limitation of this study was that only ten Colombian universities were sampled; therefore, general inferences cannot be made. Additionally, the variables investigated here may have not accurately measured the full scale of the entrepreneurship programmes in such universities or the way the culture of these institutions had a direct impact on students. Projects such as the Global University Entrepreneurial Spirit Students' Survey (GUESSS), which measure variables related to entrepreneurship at the university level, enable universities to shape their policies around this important topic. This study indicates that universities should offer training in entrepreneurial, problem-solving and communication skills to produce entrepreneurs who can better face current challenges.Originality/value: Other studies have discussed entrepreneurial culture, but they usually deal with university environment, entrepreneurial training and entrepreneurial attitudes separately. This study integrates all these factors and measures the level of interaction between them.

The article aims to identify the relationship between teacher satisfaction and factors such as salary, personal growth, work environment, intrinsic value, and social recognition. The method used in the research was structural equations, where both the measurement model (items-construct relationship) and the structural model (the relationship between constructs) had to be evaluated. In total, 484 questionnaires were collected from higher education teachers in nine different cities within our country. The main finding of the study was, factors such as salary, intrinsic value, and social recognition have a positive correlation with teacher satisfaction in the performance of his work.

The digitization of government services meets the expectations of the younger population, who are accustomed to widespread ICT use. It offers transparency, speed, efficiency, and trust, supported by international organizations. This research aims to identify the factors that influence the adoption of e-government services among university students affiliated with the District Mayor’s Office of Science, Technology, and Innovation in Medellín. The study involved surveying a sample of 403 students to examine their intention to adopt e-government services using structural equation modeling. The results highlight the significant impact of perceived usefulness on attitude towards use and, subsequently, on the intention to use e-government. Notably, subjective norm has the least influence on intent to use. The study also underscores the potential of mobile e-government as a promising option, considering the widespread access to smartphones in emerging economies. Cultural factors, usability, data privacy, lack of trust in governments, and entrenched mentalities emerge as barriers to e-government implementation. In conclusion, the findings shed light on the challenges posed by inadequate infrastructure, digital literacy gaps, resistance to change, and cultural factors that impede e-government adoption. Non-adoption would result in technological setbacks, negative indicators, and inefficiencies. Moreover, recognizing the pivotal role of university students in promoting e-government tools among their peers and relatives, this study emphasizes the importance of their involvement.

Factors that promote social media marketing in retail companies

Departament of Management Sciences. Carrera 31 No 54-10. Postal code: 050013 (Colombia). dianaarangob@ itm.edu.co; jhoanyvalencia@itm.edu.co