This page has only limited features, please log in for full access.

Unclaimed
Ivana Brkić
Faculty of Economics and Engineering Management in Novi Sad, University Business Academy in Novi Sad, 21000 Novi Sad, Serbia

Honors and Awards

The user has no records in this section


Career Timeline

The user has no records in this section.


Short Biography

The user biography is not available.
Following
Followers
Co Authors
The list of users this user is following is empty.
Following: 0 users

Feed

Journal article
Published: 27 October 2020 in Sustainability
Reads 0
Downloads 0

This research examines the difference in the level of entrepreneurial orientation among university employees within the European Union compared to university employees in non-EU countries. The EU Member States included in the research are the Republic of Slovenia and the Republic of Croatia, and the non-EU countries include the Republic of Serbia, the Republic of Montenegro, the Republic of Bosnia and Herzegovina, and the Republic of Northern Macedonia. In the sample of 1474 respondents, the ENTRE-U scale was used to measure the entrepreneurial orientation of universities, and multivariate analysis of MANOVA variance was used for data processing. The ENTRE-U scale has proven applicable not only to developed countries but also developing countries. Moreover, it proved that being a member of the European Union in this part of Eastern Europe does not significantly affect the entrepreneurial orientation of universities.

ACS Style

Jovana Tatarski; Sandra Brkanlić; Javier Sanchez Garcia; Edgar Esteve; Ivana Brkić; Marko Petrović; Andrea Okanović. Measuring Entrepreneurial Orientation of University Employees in Developing Countries Using the ENTRE-U Scale. Sustainability 2020, 12, 8911 .

AMA Style

Jovana Tatarski, Sandra Brkanlić, Javier Sanchez Garcia, Edgar Esteve, Ivana Brkić, Marko Petrović, Andrea Okanović. Measuring Entrepreneurial Orientation of University Employees in Developing Countries Using the ENTRE-U Scale. Sustainability. 2020; 12 (21):8911.

Chicago/Turabian Style

Jovana Tatarski; Sandra Brkanlić; Javier Sanchez Garcia; Edgar Esteve; Ivana Brkić; Marko Petrović; Andrea Okanović. 2020. "Measuring Entrepreneurial Orientation of University Employees in Developing Countries Using the ENTRE-U Scale." Sustainability 12, no. 21: 8911.

Journal article
Published: 21 September 2020 in Sustainability
Reads 0
Downloads 0

This paper explores the impact of marketing mix instruments on the students’ satisfaction in faculties in the Republic of Serbia and Spain, with the aim of determining how significant the effects of each marketing mix tool and their combinations are in relation to satisfaction of students in Higher Education Institutions (HEIs). The detailed literature review is provided in the theoretical part, which contributes to a better understanding of terms like marketing in higher education, marketing mix instruments in higher education and students’ satisfaction. Data were collected from 896 respondents, who are all students at the faculties in Serbia and Spain, and were obtained using the questionnaire purposefully composed for this research. The methods used to highlight any gaps in this marketing mix practice and the relative customer–student satisfaction in HEIs are statistical analyses (descriptive analysis, correlation analysis, multiple regression analysis and t-independent samples tests), leading to the general conclusions regarding the following: by improving marketing mix instruments (service, distribution, human factor, physical evidence, service process) we can, and by improving (price, promotion) we cannot, improve students’ satisfaction in higher education institutions. The general conclusions clearly highlight what needs to be improved in practice in higher education institutions to improve students’ satisfaction, especially students’ loyalty, students’ choices, students’ satisfaction with the quality of the marketing mix instruments at the faculty, students’ satisfaction with expectation which they had upon enrolment and student satisfaction with the public image of the faculty, which is the main goal of these institutions.

ACS Style

Sandra Brkanlić; Javier Sánchez-García; Edgar Esteve; Ivana Brkić; Maja Ćirić; Jovana Tatarski; Jovana Gardašević; Marko Petrović. Marketing Mix Instruments as Factors of Improvement of Students’ Satisfaction in Higher Education Institutions in Republic of Serbia and Spain. Sustainability 2020, 12, 7802 .

AMA Style

Sandra Brkanlić, Javier Sánchez-García, Edgar Esteve, Ivana Brkić, Maja Ćirić, Jovana Tatarski, Jovana Gardašević, Marko Petrović. Marketing Mix Instruments as Factors of Improvement of Students’ Satisfaction in Higher Education Institutions in Republic of Serbia and Spain. Sustainability. 2020; 12 (18):7802.

Chicago/Turabian Style

Sandra Brkanlić; Javier Sánchez-García; Edgar Esteve; Ivana Brkić; Maja Ćirić; Jovana Tatarski; Jovana Gardašević; Marko Petrović. 2020. "Marketing Mix Instruments as Factors of Improvement of Students’ Satisfaction in Higher Education Institutions in Republic of Serbia and Spain." Sustainability 12, no. 18: 7802.

Journal article
Published: 26 May 2020 in Sustainability
Reads 0
Downloads 0

The goal of the research was to investigate the effect of dietary natural or biotic additives such as garlic, black pepper, and chili pepper powder in poultry nutrition on sustainable and economic efficiency of this type of production. A total of eight dietary treatments with 1200 broiler chickens of hybrid line Hubbard were formed, with four replicates. During the experimental period, chickens were fed with three period mixtures diets of different average costs: Starter compound mixture two weeks (0.38 €/kg in all treatments), grower compound mixture next three weeks (0.36, 0.38, 0.40, 0.41, 0.46, 0.39, 0.42, and 0.39 €/kg, respectively), and finisher compound mixture for the final week (0.34, 0.36, 0.38, 0.39, 0.44, 0.37, 0.40, and 0.37 €/kg, respectively). The experiment lasted a total of 42 days. Upon finishing the experiment, results have shown statistically significant (p < 0.05) differences regarding the European broiler index (EBI) as one of the indicators of economic efficacy. The EBI was lowest in the control treatment (220.4) and significantly higher in experimental treatments (298.6), respectively. In cost, a calculation included the cost of feed and used natural or biotic supplements in chicken nutrition. The findings of the study of economic efficiency revealed that the cost per treatment rises depends on the natural additive used. Economic efficiency analysis showed that the most economical natural additive with the lowest cost is garlic (0.68 €/kg), while the most uneconomical is treatment with black pepper with the highest cost of body weight gain (0.82 €/kg). This higher cost of the gained meat is minimal as a consequence of a much healthier and more nutritious food meant for human use, which often promotes sustainable aspects, compared to conventional and industrialized poultry production.

ACS Style

Nikola Puvača; Ivana Brkić; Miralem Jahić; Svetlana Roljević Nikolić; Gordana Radović; Dragan Ivanišević; Milorad Đokić; Dragana Bošković; Dragan Ilić; Sandra Brkanlić; Radivoj Prodanović. The Effect of Using Natural or Biotic Dietary Supplements in Poultry Nutrition on the Effectiveness of Meat Production. Sustainability 2020, 12, 4373 .

AMA Style

Nikola Puvača, Ivana Brkić, Miralem Jahić, Svetlana Roljević Nikolić, Gordana Radović, Dragan Ivanišević, Milorad Đokić, Dragana Bošković, Dragan Ilić, Sandra Brkanlić, Radivoj Prodanović. The Effect of Using Natural or Biotic Dietary Supplements in Poultry Nutrition on the Effectiveness of Meat Production. Sustainability. 2020; 12 (11):4373.

Chicago/Turabian Style

Nikola Puvača; Ivana Brkić; Miralem Jahić; Svetlana Roljević Nikolić; Gordana Radović; Dragan Ivanišević; Milorad Đokić; Dragana Bošković; Dragan Ilić; Sandra Brkanlić; Radivoj Prodanović. 2020. "The Effect of Using Natural or Biotic Dietary Supplements in Poultry Nutrition on the Effectiveness of Meat Production." Sustainability 12, no. 11: 4373.

Journal article
Published: 04 February 2020 in Journal of Risk and Financial Management
Reads 0
Downloads 0

This paper analyzes the impact of economic freedom along with traditional economic factors on economic growth for a panel of European countries. The growth of the gross domestic product was observed over a twenty-year time period on a sample of 43 developing and developed countries. Based on a robust dynamic panel setting, we conclude that increases in economic freedom as expressed by the Index of Economic Freedom/Heritage Foundation (but not its levels) are related to economic growth. The EU membership status either had no effect or it curbed the effect of the economic freedom on growth. We also find that the subprime economic crisis of 2008–2009 exerted a negative impact on the growth of European economies.

ACS Style

Ivana Brkić; Nikola Gradojević; Svetlana Ignjatijević. The Impact of Economic Freedom on Economic Growth? New European Dynamic Panel Evidence. Journal of Risk and Financial Management 2020, 13, 26 .

AMA Style

Ivana Brkić, Nikola Gradojević, Svetlana Ignjatijević. The Impact of Economic Freedom on Economic Growth? New European Dynamic Panel Evidence. Journal of Risk and Financial Management. 2020; 13 (2):26.

Chicago/Turabian Style

Ivana Brkić; Nikola Gradojević; Svetlana Ignjatijević. 2020. "The Impact of Economic Freedom on Economic Growth? New European Dynamic Panel Evidence." Journal of Risk and Financial Management 13, no. 2: 26.

Journal article
Published: 01 January 2019 in Ekonomija: teorija i praksa
Reads 0
Downloads 0

Information technologies have enabled banks to expand their business and adapt their services to customer needs. By developing and increasing the use of mobile communication technologies, a new type of banking has developed, known as "mobile banking". Mobile banking represents the future of modern banking. Mobile technology allows a bank to interact with its customers in different ways, anytime and anywhere. Both positive and negative sides of mobile banking have been analyzed and presented in the paper. First the offer of mobile banking services on the territory of the Republic of Serbia was analyzed, followed by the analysis of demand in the form of a conducted survey. Results of the survey have shown that the majority of respondents use mobile banking services, but there is still a large number of users who do not use these services. Risk and insufficient information are found to be the main reasons for the nonuser of mobile banking services.

ACS Style

Katarina Soleša; Ivana Brkić. Analysis of the mobile banking services market in the Republic of Serbia. Ekonomija: teorija i praksa 2019, 12, 1 -17.

AMA Style

Katarina Soleša, Ivana Brkić. Analysis of the mobile banking services market in the Republic of Serbia. Ekonomija: teorija i praksa. 2019; 12 (3):1-17.

Chicago/Turabian Style

Katarina Soleša; Ivana Brkić. 2019. "Analysis of the mobile banking services market in the Republic of Serbia." Ekonomija: teorija i praksa 12, no. 3: 1-17.

Journal article
Published: 01 January 2017 in Ekonomija: teorija i praksa
Reads 0
Downloads 0

Rad sadrži komparativnu analizu cena odabranih životnih namirnica unutar zemalja Višegradske grupe i Srbije. Cilj rada je bio da se u skladu sa raspoloživim podacima izvrši analiza cena osnovnih životnih namirnica između zemalja V4 grupe kao i da se one uporede sa cenama istih proizvoda u Srbiji. Pokušano je da se pronikne u razloge i uzroke uočenih dinamika kretanja cena kao i da se identifikuju faktori koji su odgovorni za slične ili različite promene cena određenih životnih namirnica u okviru posmatranog perioda u navedenim zemljama. Ujedno, izvršena je komparacija cena posmatranih proizvoda u odnosu na ukupna prosečna primanja stanovnika posmatranih zemalja. Došlo se do zaključka da Srbija ima najniže cene u poređenju sa ostalim zemljama ali relativno najviše cene analiziranih namirnica u odnosu na prosečna primanja njenih stanovnika. komparativna analiza; tržišne cene; prehrambeni proizvodi; Višegradska grupa; Srbija

ACS Style

Ivana Brkic; Svetlana Ignjatijevic. A comparative analysis of market price of selected products between the Visegrad group countries and Serbia. Ekonomija: teorija i praksa 2017, 10, 1 -24.

AMA Style

Ivana Brkic, Svetlana Ignjatijevic. A comparative analysis of market price of selected products between the Visegrad group countries and Serbia. Ekonomija: teorija i praksa. 2017; 10 (1):1-24.

Chicago/Turabian Style

Ivana Brkic; Svetlana Ignjatijevic. 2017. "A comparative analysis of market price of selected products between the Visegrad group countries and Serbia." Ekonomija: teorija i praksa 10, no. 1: 1-24.