The international tourism industry is among the hardest-hit by the coronavirus disease (COVID-19). Due to this tourism crisis, this research attempted to uncover the possible influence of the corporate social responsibility efforts of the international tourism businesses and of the knowledge of COVID-19 on the US travelers’ decision formation for international tourism products. A quantitative approach and survey methodology were used. The findings revealed that corporate social responsibility improves travelers’ attitudes and behavioral intentions. In addition, the travelers’ knowledge perception of COVID-19 was significantly associated with their psychological distress. Decreasing this psychological distress related to overseas tourism was of importance to boost a positive attitude toward international traveling, which directly leads to increased behavioral intentions. Testing for the metric invariance revealed that an association between the corporate social responsibility and intentions was only significant when the travelers strongly felt an ascription of responsibility for the COVID-19 outbreak and the pandemic. The theoretical uses and the practical values of this research are discussed.
Volunteer tourism is indisputably an emerging trend in the tourism industry across the globe. Yet, little is known about the altruistic behavior of volunteer travelers. To fill this void, this research explores the convoluted relationships among memorable experience, awareness of problem, social norm, psychological resilience, personal norm, and self-interested value in driving altruistic intention. A field survey was conducted with a quantitative approach. The result reveals that psychological resilience and personal norm are direct determinants of altruistic intention while mediating the influence of awareness of problem and social norm on intention. In addition, memorable experience along with awareness of problem significantly induced volunteer travelers’ psychological resilience. Moreover, the test for metric invariance shows that the relationships between psychological resilience, personal norm, and altruistic intention are under the significant influence of volunteer travelers’ self-interested value. Overall, the variance in altruistic intention for volunteer tourism is satisfactorily explained by our suggested theoretical framework.
This study is an empirical endeavor to provide a clear comprehension regarding how hotel green design as a workplace innovation contributes to relieving employee stress and emotional fatigue and improves job satisfaction and involvement in the formation of organizational citizenship behavior. A quantitative process was employed to attain the research goal. Our empirical findings demonstrated that a green design as a workplace innovation boosts the stress resilience that leads to the decreased emotional exhaustion and increased job satisfaction. In addition, job satisfaction and job involvement were the crucial drivers of the organizational citizenship behavior among the luxury hotel service employees. Moreover, stress resilience, satisfaction and involvement were significant mediators. Job satisfaction and involvement had the strongest influence on organizational citizenship behavior than other variables. The findings of our research will help hotel proprietors to invent efficient strategies to minimize employee stress and maximize fulfillment at work, which will eventually enhance the organizational citizenship behavior.
This research examined international Muslim travelers’ intention formation of a non-Islamic country. Our proposed theoretical framework encompassing inconvenient tourism experience, mental health, hedonic value experience, and satisfaction included a sufficient level of predictive power for intent. These variables played a vital role in increasing intention, whereas an inconvenient tourism experience decreases self-rated mental health and hedonic value. Our result also provided meaningful information that boosting Muslim travelers’ mental health, hedonic experience, and satisfaction is essential for minimizing the effect of the inconvenient tourism experience. In addition, gender and age have been shown to play a moderating role in affecting behavioral intention.
Little is known about cruise passengers’ post-purchase behaviours and what makes them repurchase eco-friendly cruise trips. This research is an empirical attempt to explore the role of cruise line quality, image, physical environment excellence, satisfaction, and awareness of consequences in determining passenger repurchase intentions in the green cruise line sector. A quantitative method that comprised a structural equation model and an invariance test was used. Our findings revealed that quality, image, and physical environment excellence acted as significant drivers of satisfaction and intention, and cruise line quality had the greatest influence on intention. In addition, satisfaction, which was the most proximal determinant of intention, had a mediating effect. The physical environment excellence and intention relationship was moderated by awareness of consequences. The proposed conceptual framework in general had a sufficient level of prediction power for passenger repurchase intention. Findings of this study can be efficiently used for passenger retention among green cruise line practitioners.
27 May 2024 in Journal of Hospitality Marketing & Management
The COVID-19 pandemic has had a significant impact on the international economy. The labor-intensive hospitality and tourism is among those most affected by the pandemic (Li et al., 2022). Social a...